Mw Ttl Copywriter

1 month ago

Cape Town, South Africa 99 Cents Full time

Our Cape Town office is looking for a **Mid-Level TTL Copywriter** with specialities in both ATL and Digital to join our Creative Team.
- Has proven cut-throat writing skills to work on a large national Retail brand
- Able to work across various target markets, platforms and channels
- A proven understanding of retail brands
- Keeps a cool head and delivers exceptional results under pressure, against fast and tight deadlines and in volume
- Able to work collaboratively in a team and is resourceful; focused and level-headed

**Requirements**:

- At least 3 years’ experience in advertising, publishing, marketing etc for a proven track record across multiple digital channels.
- Relevant tertiary education from a reputable tertiary institution.
- Excellent writing ability, including the ability to write in different styles and to other people's direction. delivering clear, attractive copy with a distinct brand voice.
- Knowledge of the digital landscape, specifically social platforms & its relevant features (Instagram, Facebook, Tiktok, etc) as well as e-commerce platforms, along with the ability to tailor the content and style of individual writing briefs according to their purpose and platform.
- Interpret copywriting briefs to understand project requirements.
- Collaborate with designers, PR and other professionals on large
- and small-scale marketing projects and work with creative teams to ensure that the visual elements of the webpage complement the words.
- Must be able to conduct high-quality research.
- Must have a creative approach, both in coming up with ideas for new projects and for getting a specific message across innovatively.
- Have an understanding and experience with SEO principles, as well as social media and CMS best practices.
- Knowledge of online content strategy and creation.
- Understanding of important metrics (stats like bounce rates, etc.)

**Personal skills & attributes**:

- Good attention to detail
- Strong interpersonal skills as you'll be working with a range of creatives and marketing team members
- Able to multitask, work to tight deadlines, and follow agency process
- Fully immersed in fashion, culture & other lifestyle trends
- Excellent time-management and organizational skills
- Work ethic: Should be able to describe oneself as “_Committed, reliable, passionate, self-motivated, flexible, adaptable, team player_"
- Flexible to work outside of normal working hours (overtime if and when required)

We remain committed to the principles of employment equity.

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