Content Operations Manager
3 weeks ago
**Job title**: Content Operations Management
**Overall Job description**:
Help make their clients become recognised as thought leaders and experts in their field across our fast-growing client base worldwide (UK, Europe, Asia, Middle East, North America).
**A bit about their clients**:
Their clients range across many sectors, with concentrations in fintech, software, and media agencies.
Their services include lead generation, brand awareness, lead nurturing, and employee advocacy.
Their older clients tend to focus on the former, sales-oriented objectives, and to be smaller businesses - but today they are focusing on larger organisations, pursuing the latter, marketing-oriented goals.
**More about being a Content Operations Manager**:
Content Operations Managers are a key part of their client delivery teams, which ensure that customers receive ROI from their service. This role is to ensure that we produce content for LinkedIn that accurately reflects our clients’ interests, specialisms, and personalities in a way that will attract and appeal to their target audiences.
This involves briefing and managing a team of freelance writers around the world (as well as writing some copy themselves) to ensure that they deliver great content every time, on time, and in line with all of our internal and external workflows.
Content Operations Managers need to be LinkedIn enthusiasts, always ahead of the curve in knowing what’s trending, what generates the most engagement, and able to convey this clearly, quickly, and thoroughly to colleagues. They are also exceptionally well-organised, able to co ordinate multi-part workflows and streamline them over time.
**Responsibilities and Duties breakdown**:
Account Management
Determine client needs and build an actionable content strategy for the delivery team to act on, communicating actions and outcomes to the client
Plan, schedule and oversee client content-focused communication, build very strong relationships
Publish content on LinkedIn for clients where needed
Recognise client pain points and find solutions to resolve them
Help to identify any client who could be ‘at-risk’, put together a plan to retain them
Perform basic troubleshooting for clients, work with the delivery team on more complex challenges
Support clients who have a range of understanding of LinkedIn and who are not confident about their personal profiles being used by others
Maintain complete records of client interactions and actions in line with our project management and Asana guidelines and best practice
Teamwork
Work with writers and Account Managers improve templates, messaging and posts
Work with internal client teams to ensure your clients achieve success, leading ad-hoc calls when required
Share best practice across departments, inputting into team group training
Recruiting, training, and managing the most suitable freelance writers for client needs - within budgetary constraints
Developing and improving processes for freelance writers
Knowledge
Understand, and help to develop the Pitch121 positioning and messaging
Learn and grow within Digital Marketing, develop your LinkedIn skills
Develop expert knowledge of social selling, benefit from knowledge sharing across the business
Coach writers on LinkedIn best practice and produce internal training materials
Innovation
Challenge our status quo, suggesting new processes when appropriate
Suggest product / service improvements based on client feedback
Consider business needs and practical requirements when suggestion innovations
Essential Skills & Experience
Exceptional organisational and Project Management skills
Fluent English spoken and written
Experience in various styles of B2B copywriting
Confident interviewer who can take comprehensive briefings and brief others in turn
Understanding of the principles of social selling
Confidence to work with business owners and experienced marketing professionals
Willing to challenge when required, confidence to communicate at C-Level
Negotiation skills to push back on clients in a professional manner when required
Strong attention to detail
Self-starter who anticipates customer challenges and addresses them
Desirable Skills & Experience
Experience of using LinkedIn for business purposes
Experience of CRM systems and project management systems - in particular Asana
Video editing and design experience with SaaS tools (eg Canva)
**Location**: South Africa based, remote work.
**Salary**: R40 000-R50 000
**Starting date**: As soon as possible.
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