In-house Jnr Social Media Content Creator for a

2 weeks ago


Pretoria, South Africa Gem Personnel Full time

**JOB DESCRIPTION**

**Duties & Responsibilities**

Key purpose of this role is to continuously drive positive reputation of the brand by creating relevant and credible stories and content that can be shared via different platforms, media channels and influencers (Facebook, Instagram, Pinterest, TikTok and more)

Responsible for creating, driving, and delivering all social media marketing content initiatives to ensure customer engagement, brand consistency and awareness across all digital mediums.

Duties
- Interpret and roll-out strategy and creative concepts.
- Develop fresh creative ideas in line with social media and content trends.
- Review reporting and deliver insights and recommendations.
- Work with the marketing department to get and understanding of the short term and long-term marketing targets and then develop content strategies accordingly.
- Creating content which will catch maximum customer interest.
- Writing and reviewing content for websites, social media pages and public communications.
- Optimize Search Engine Optimization driven content and increase the site traffic.
- Collaborating with the content and marketing team to decide the brand taglines, logo, and other promotional material.
- Measuring and monitoring company website and social media traffic statistics
- Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics.
- Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels.
- Ensure that the content is compliant with the copyright and data protection laws.
- Maintain consistency in content and ensure alignment with the brand history and plans.
- Identify customers’ needs in relation to the company and write content to cater those needs.
- Update the website, social media, and content pages periodically.
- Conducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership.

**Requirements**:

- Matric
- Related tertiary qualification in digital marketing.
- Minimum 5 years of content writing and social media experience
- Experience in executing social media initiatives.
- Experience in Video-editing as well as digital design
- Excellent understanding of the social media marketing
- Excellent verbal, written and presentation skills and attention to detail.
- Competency of industry systems and tools on Social Media Platforms, (Facebook, Instagram, Pinterest) and Google Analytics.

**Skills**
- Ability to perform under pressure.
- Positive attitude, solid people skills and a team player approach.
- A passion for constant learning and improvement.
- Proactive, with strong initiative.
- Content optimization.
- Strong conceptual and writing skills with a comprehensive knowledge of the digital landscape.

Hands on experience with Video editing & Digital Design / Graphic Design

**Salary**: R10 000,00 - R15 000,00 per month negotiable - depending on experience.

**Salary**: R10 000,00 - R15 000,00 per month

Ability to Commute:

- Pretoria, Gauteng (required)

Ability to Relocate:

- Pretoria, Gauteng: Relocate before starting work (required)



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