Marketing Consultant
3 weeks ago
Job Specification: Part-Time Marketing Consultant
Location:Durban
Position Overview:
Key Responsibilities:
1. Customizing and Branding Learning Materials:
- Develop engaging and effective learning materials tailored to the accounting and training sectors.
2. Social Media Marketing:
- Create and implement social media strategies to enhance brand visibility and engagement.
- Manage content creation and scheduling across platforms such as Facebook, LinkedIn, and Instagram.
- Track and analyze social media performance, making data-driven adjustments as needed.
3. Google Ads Management:
- Develop and manage Google Ads campaigns to drive traffic and leads.
- Monitor and optimize ad performance through effective keyword targeting and budget management.
4. Marketing Material Development:
- Design and produce thematic marketing materials, including brochures and catalogues, that effectively showcase our offerings.
- Ensure consistency in messaging and branding across all marketing collateral.
5. Portfolio and References:
- Maintain an up-to-date portfolio demonstrating relevant work in the accounting and training sectors.
- Provide traceable references from previous clients or employers to affirm experience and expertise.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in marketing, particularly in the accounting or training industries.
- Strong understanding of social media marketing and Google Ads.
- Proficiency in design software (e.g., Adobe Creative Suite) is a plus.
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects effectively.
Preferred Skills:
- Experience in creating educational or training materials.
- Familiarity with digital marketing tools and analytics platforms.
- Creative mindset with strong attention to detail.
Working Conditions:
- This is a part-time consulting position with flexible hours.
- Remote work may be possible, with occasional in-person meetings in Durban.
Please attach portfolio.
**Job Types**: Full-time, Part-time
Expected hours: 5 per week
**Language**:
- English (required)
**Location**:
- Durban, KwaZulu-Natal 4001 (required)
Work Location: In person
Application Deadline: 2025/03/09
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