Junior Marketing Manager
5 months ago
**Introduction**
Consult is a registered authorised Financial Service Provider (FSP), holding a FSCA Category FSP I and II license. Consult dispenses financial planning, product advice, product execution and investments management services to individuals and businesses in the high net worth, affluent, retail upper and small business enterprises (SME’s) market.
Consult, being an authorized FSP, is able to offer our clients product solutions of all of the major life, health, saving, investments, short term and employee benefits providers in South Africa. We have contracts with 122 product providers in total.
Consult is one of South Africa’s largest and most respected financial planning and advice specialists with a national footprint of 280 financial advisers, including 50 specialist short term advisers, spanning across South Africa. We subscribe to the principles of treating our customers fairly and in doing so, offer our clients industry leading solutions.
**Role Purpose**
Assist and support the business through the implementation of relevant marketing activities in alignment with strategic business objectives.
**Requirements**:
**Qualifications**:
- Matric Certificate/Grade 12 Qualification
- Bachelors degree in Marketing or equivalent
**Experience**:
- 3-5 years experience in Marketing
- Proven experience as a marketing specialist or similar role
- Experience in Financial Service (desirable)
- Demonstrate experience in marketing data analytics and tools
**Knowledge**:
- Knowledge of computer skills, including MS Office (Word, Excel and PowerPoint) and Wed analytics (Google Adwords etc.)
- Knowledge of marketing elements (including traditional and digital marketing such as SEO/social media etc.) and market research methods
- Knowledge of various marketing strategies
**Duties & Responsibilities**
**Internal Processes**
- Develop marketing operational plans based on the marketing strategy per product and audience.
- Effectively implement marketing projects and activities according to the marketing plan to reach the strategic marketing objectives.
- Effectively prepare, design, produce and implement marketing campaigns / projects to reach the audience through appropriate channels including print, digital, online, web and broadcast mediums.
- Prepare all go-to-market messages and material to ensure that the right message is communicated to the market to fulfil the strategic plan.
- Copy writing, editing and proofreading to a determined level to hand over to copy writer for all marketing campaigns including advertising, social media etc.
- Conduct market research to find answers about consumer requirements, habits and trends.
- Liaise with external vendors to execute promotional events and campaigns.
- Analyse, measure and present insights on the success of marketing campaigns / projects and produce reports for stakeholders.
- Brief service providers on project requirements and ensure delivery within agreed timelines.
**Client**
- Provide authoritative, expertise and advice to clients and stakeholders.
- Build and maintain relationships with clients and internal and external stakeholders.
- Deliver on service level agreements made with internal and external stakeholders and clients.
- Make recommendations to improvement client service within area of responsibility.
- Participate and contribute to a culture which build rewarding relationships, facilitates feedback and provides exceptional client service.
**People**
- Develop and maintain productive and collaborative working relationships with peers and stakeholders.
- Positively influence and participate in change initiatives.
- Continuously develop own expertise in terms of professional, industry and legislation knowledge.
- Contribute to continuous innovation through the development, sharing and implementation of new ideas.
- Take ownership for driving career development.
**Finance**
- Contribute and manage the area specific budgets to minimise expenditure, in alignment with operational plans.
- Identify opportunities to enhance cost effectiveness and increase operational efficiency.
- Provide input into the risk identification processes and communicate recommendations in the appropriate forum.
**Competencies**
- Developing Expertise
- Challenging Ideas
- Meeting Timescales
- Generating Ideas
- Inviting Feedback
- Producing Output
- Developing Strategies
- Understanding People
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