Social Media Manager

2 months ago


Cape Town, South Africa HotelJobs.co.za Full time

**Job Opportunity: Social Media Manager (Full-Time)**
Cape Town | High-End Hospitality Brand

Are you a sophisticated storyteller with a flair for luxury branding? Do you have the finesse to elevate a high-value hospitality brand into the digital stratosphere? A prestigious rebirthed property in Cape Town is seeking a **Social Media Manager (and Implementer)** to join our dynamic marketing team. This is a unique opportunity to work with a world-class brand in an inspiring, luxury environment.

**Key Responsibilities**

**Social Media Strategy**:

- Develop and execute a social media strategy that aligns with our business goals.
- Identify key platforms, craft content themes, and establish an optimal posting schedule.

**Content Curation and Creation**:

- Create and curate high-quality, engaging content that embodies luxury, elegance, and exclusivity.
- Collaborate with our digital and content teams to define and maintain a cohesive brand voice.

**Community Management**:

- Engage with our audience professionally, responding to comments and messages promptly.
- Establish a vibrant, luxurious online community that reflects our brand values.

**Performance Analysis**:

- Monitor and analyse social media metrics, ensuring campaigns are data-driven and impactful.
- Report on performance trends and implement improvements to maximise reach and engagement.

**Influencer Partnerships**:

- Identify and collaborate with VIPs and influencers who resonate with our brand ethos.
- Amplify brand awareness through strategic partnerships and exclusive campaigns.

**Required Skills and Experience**
- Proven track record in managing and implementing social media for high-value brands.
- Attention to detail and a deep understanding of luxury branding and aesthetics.
- Expertise in digital channels, new media trends, and professional community engagement.
- Strong knowledge of analytics tools and metrics interpretation.
- Experience working with VIPs, high-value media, and influencers.
- Creative storytelling skills combined with strategic thinking.

**What We Offer**
- Full support from a robust marketing infrastructure, including paid media specialists and SEO professionals.
- The opportunity to be part of a team building a new luxury hospitality brand from the ground up.
- A full-time position (no freelance, contract, hybrid, or remote options).
- A collaborative and inspiring work environment in Cape Town.

**Application Details**:



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