Marketing Coordinator for Orientation
6 days ago
ORIENTATION & MOBILITY MARKETING COORDINATOR
This role will support the Head of Marketing (HOD) primarily through development and implementation of a marketing plan to raise the profile of the SA Guide-Dogs Association
Orientation and Mobility Department (O&M) amongst key external audiences. The incumbent must have fantastic communications skills, excellent time management and be detail oriented.
Core Job Details:
- Working alongside and assisting HOD with all Marketing Activities.
- Liaison between the Marketing Department and the O&M Department
**Responsibilities**:
1. Strategy and Planning: o Assist HOD in development and planning of O&M marketing strategies. o Stay informed of market, industry and fundraising trends
3. Content Management: o Create and produce content for social media, media, newsletters, Friend in
Harness and website for O&M - this includes but not limited to: Taking photos/videos during training sessions of clients using their skills, following up with Practitioners to get up-to-date photos and stories, taking photos and videos at events and activations.
4. Relationships and partner with key media players o Attend meetings and presentations with HOD so as to form relationships with key partners. o Build and maintain good relationships with relevant media, venues, malls and suppliers o Assist in maintaining current media contact lists o Contribute towards media stories to promote campaigns and activities o Represent the Association at regional events and national when required
5. Tracking and Reporting: o Putting together budget spreadsheets o Compile and maintain the O&M marketing calendar o Track event results and draft reports to support HOD o Maintain up-to-date records of campaign performance
**Experience**:
- Experience in content development and creative writing
- Eventing and face-to-face marketing experience together with the potential and attitude required to learn
- Strong organisation and planning experience
- Exceptional time management
- Up-to-date with the latest trends and best practice in effective charity marketing
Skills & Qualifications:
- At least four years in a similar role - Marketing Administration or Assistant.
- Strong administrative skills and highly organised.
- Strong people skills.
- Confident in speaking on the phone, face to face at various events / activations and to media.
- Confident Public Speaker - must be happy to give school talks.
- Valid driver’s license essential
- Speak, read and write English, Zulu/Xhosa/Ndebele/Sotho/Venda
Aptitude:
- Self-Motivated, Enthusiastic and Energetic.
- A team player
2
- Must be able to take instruction well and want to learn within the role.
- Ability to work under pressure and meet tight deadlines
- Committed to helping people who are visually impaired, physically disabled or children on the low end of the autism spectrum.
- Able to relate with disabled people and people of all ages
- Comfortable interacting with dogs including, but not limited to, looking after dogs in office, taking a dog to talks, schools, events, film/photo shoots etc.
Working Relationships and Hours:
- Ability to work flexible hours, including weekend when required
- This role is permanently based in the Johannesburg office
- Establish good relationships with staff, puppy-raisers, clients and media
- Interact with high-value individual members and donors
- Assist at events: setting up stands and carrying of equipment etc.
- Drivers license and own transport essential
3
Application Question(s):
- Are you comfortable around dogs and people with disabilities?
**Education**:
- Diploma (preferred)
**Experience**:
- marketing coordinator: 3 years (preferred)
License/Certification:
- Drivers license (required)
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