Marketing Manager

20 hours ago


Midrand, South Africa Famous Brands Full time

**PURPOSE OF JOB**

To effectively manage all elements of the brand marketing mix within Southern Africa in order to ensure that the brand continues to maintain and grow its dominant position.

**KEY TASKS AND RESPONSIBILITIES**
- Develop and implement an annual Marketing Plan
- Manage the Marketing budget based on collection of Franchisee marketing royalties
- Assume accountabilities for all national Marketing activities above & below the line
- Management of Advertising agency & Marketing vendors
- Management of the media plan, ensuring that expenditure and Brand objectives are delivered on
- Accountability for Menu and New Product Development, building a two-year innovation pipeline to meet brand objectives and ensuring accurate forecasts for promotions and new products to minimize write off costs
- Drive Menu optimisation with regards to pricing strategy and menu mix to achieve targeted average GP’s and deliver value to the brand’s customer base
- Development and implementation of pricing strategies
- Responsible for Packaging development
- Management of all consumer research to gain consumer insights that drive strategic decisions
- Implementation of best practices with regards Marketing Management and project Management
- Co-ordinate and present the brand’s Marketing plans at the National Franchisee Conference, National Franchise Forum meetings and regional roadshows
- Presenting overview of the brand’s Marketing to all new Franchisees
- Development & Maintenance of the digital and Social Media Strategy
- Interface with Product, Training, Operations, New Business & Regions
- Manage implementation of CRM strategies for the Brand, encouraging customer retention and customer loyalty
- Provide a supportive Marketing role to the Retail and International Division
- Prepare and present to EXCO, comprehensive quarterly Marketing updates
- Ensure all Regional Marketing plans and local store Marketing campaigns align with the Brand Strategy
- Develop and implement Marketing collateral in line with Brand CI
- Prepare statistical analysis to assist with decision making
- Management of Public relations and sponsorships where relevant
- Develop Brand Managers

**QUALIFICATION AND EXPERIENCE**
- Completed Grade 12 / Matric
- Degree in Marketing and/or Advertising
- Minimum of 5 years' experience in FMCG or the fast food industry
- Previous franchising experience.
- Strong track record of successfully building brands
- Has successfully managed people and team
- Management of budgets

**KNOWLEDGE AND SKILLS**
- Excellent interpersonal & presentation skills.
- Fluent in English.
- Ability to effectively communicate at all levels
- Strategic thinking
- Financial Acumen
- Computer literate
- Proactive thinking
- Multi-task orientated
- Deadline driven
- Strong analytical skills
- Ability to work well under pressure
- Project management skills


  • Brand Manager

    1 month ago


    Midrand, South Africa Brand Manager Full time

    Objectives of this role Develop and implement a brand strategy. Oversee branding, communication channels, product development, promotion, and market research. Ensure a dominant online presence. Develop sales tools relevant to the market. Drive lead generation. **Responsibilities**: Take ownership of the brand. Understand that the company uses a hands-on...

  • Marketing Manager

    1 week ago


    Midrand, South Africa Capital Auto World Full time

    **Marketing Manager Responsibilities**: - Evaluating and optimizing marketing and pricing strategies. - Analyzing market trends and preparing forecasts. - Generating new business leads. - Increasing brand awareness and market share. - Coordinating marketing strategies with the sales, financial, public relations, and production departments. - Developing and...

  • Marketing Manager

    2 weeks ago


    Midrand, South Africa CaseWare Africa Full time

    The purpose of the Marketing Manager role is to drive success of the CaseWare Africa products, services and brand promise in the market. The Marketing Manager owns and develops the marketing strategy of the business and leads the marketing team in the development, implementation, and execution of marketing plans. The Marketing Manager has a deep...

  • Marketing Manager

    7 months ago


    Midrand, South Africa Fides Recrutiemt Full time

    **Marketing Manager** The Marketing Manager must be an experienced and versatile. Must have experience to develop, implement and execute long and short term marketing strategies, campaigns and plans. They will manage the promotion and positioning of all company brands and products. A continuously analyzation of our markets and competitors is critical to...

  • Marketing Manager

    6 days ago


    Midrand, South Africa ikeja Full time

    We are at a turning point of our business, we have a market disrupting product and we are tooling and equipping ikeja for its launch. We are seeking the correct individual to join us at the ground level of what we have internally dubbed “ikeja v3”. As we embark on an exciting new phase of growth and rebranding, we are seeking a highly experienced and...

  • Marketing Manager

    3 days ago


    Midrand, South Africa Indipath Recruitment Full time

    **Responsibilities** Â- Develop and implement an annual Marketing Plan Â- Â Manage the Marketing budget based on collection of Franchisee marketing royalties Â- Assume accountability for all national Marketing activities above & below the line Â- Management of Advertising agency & Marketing vendors Â- Management of the media plan, ensuring that...

  • Marketing Manager

    2 weeks ago


    Midrand, South Africa Crayon Full time

    **How you'll role** As the Marketing Manager, you will work alongside the Head of Marketing to develop and execute marketing strategies and solutions that are going to drive the overall commercial strategy. You’ll be expected to have an understanding of the company’s products and services, its marketing strategy and commercial strategy. A strong digital...

  • Marketing Manager

    7 months ago


    Midrand, South Africa Emporium Human Capital Full time

    MARKETING MANAGER (TRADE & BRAND PORTFOLIO) POS24207Area: MidrandSalary: R1 millionQualificationTertiary Qualification: Business / Marketing Degree10+ years OTC pharmaceutical and FMCG experienceProven experience as a Marketing Manager in the pharmaceutical industry, with a track record of successful marketing campaigns and business growthDemonstrated...

  • Marketing Manager

    7 months ago


    Midrand, South Africa Hahn Collections (Pty) Ltd Full time

    _**Job Description**_ - Develop and implement strategic marketing plans and campaigns to achieve company objectives. - Conduct market research and analysis to understand trends and opportunities. - Manage the marketing budget effectively and allocate resources wisely. - Oversee branding initiatives and ensure consistency across all channels, i.e. LinkedIn,...

  • Marketing Manager

    7 months ago


    Midrand, South Africa iOCO Full time

    JOBNUMBER **iOCO03014** - CONTRACT TYPE **Permanent** - STATE/PROVINCE **Gauteng** - CONTRACT TYPE: **Hybrid** **The Role**: Ready to Join the Ranks of Innovators? We are looking for an innovative **Marketing Manager** who will drive the organization's growth and profitability through effective marketing strategies. **Skills and Experience**: **Non...

  • Marketing Manager

    7 months ago


    Midrand, South Africa iOCO Full time

    JOBNUMBER **iOCO03014** - CONTRACT TYPE **Permanent** - CONTRACT TYPE: **Hybrid** **The Role**: Ready to Join the Ranks of Innovators? We are looking for an innovative **Marketing Manager** who will drive the organization's growth and profitability through effective marketing strategies. **Skills and Experience**: **What you’ll do**: - Driving...

  • Marketing Manager

    7 months ago


    Midrand, South Africa Hexing Electrical SA (Pty) Ltd Full time

    **Job Objective**: As aMarketing Manager, you will be responsible for researching new marketing opportunities for the company. This will involve using primary and secondary research tactics to determine target audience behaviours, such as their interests, dislikes, and personality and considering how they could affect the company’s marketing...

  • Marketing Manager

    1 month ago


    Midrand, South Africa Jobted ZA C2 Full time

    Minimum Requirements: - Must have a minimum of 5 years experience as a Marketing Specialist in the FMCG Industry - Relevant Degree in Marketing | Business Management required - Proficient in Digital Marketing | Brand Development essential - Strong knowledge of Market Research | Competitive Analysis will be beneficial - Experience Managing Marketing Teams -...

  • Marketing Manager

    20 hours ago


    Midrand, South Africa Hexing Electrical SA (Pty) Ltd Full time

    **Job Objective**: As aMarketing Manager, you will be responsible for researching new marketing opportunities for the company. This will involve using primary and secondary research tactics to determine target audience behaviours, such as their interests, dislikes, and personality and considering how they could affect the company’s marketing...

  • Marketing Manager

    7 days ago


    Midrand, South Africa Network Recruitment (South Africa) Full time

    A leader in food franchise services that has a multination presence is hiring a Marketing Manager who has experience in brand management, developing and implementing marketing strategies, pricing, forecasting, product lifecycle, raising awareness about the company product and promoting the brand. **Job Experience & Skills Required**: - Marketing degree -...

  • Marketing Manager

    20 hours ago


    Midrand, South Africa Afrirent Auto Full time

    **RESPONSIBILITIES** a. Manage the delivery of multiple projects / workstreams to achieve overall project objectives in terms of scope (quality), time, and cost standards. b. Hold a forward-looking view on market trends on core & adjacent markets (megatrends -market dynamics - competition - customer & channel partners) to build growth-enabling strategic...

  • Marketing Manager

    1 month ago


    Midrand, South Africa Gap Consulting Full time

    Minimum Requirements: Must have a minimum of 5 years experience as a Marketing Specialist in the FMCG Industry Relevant Degree in Marketing | Business Management required Proficient in Digital Marketing | Brand Development essential Strong knowledge of Market Research | Competitive Analysis will be beneficial Experience Managing Marketing Teams Valid...

  • Marketing Manager

    1 month ago


    Midrand, South Africa Gap Consulting Full time

    Minimum Requirements:Must have a minimum of 5 years experience as a Marketing Specialist in the FMCG IndustryRelevant Degree in Marketing | Business Management requiredProficient in Digital Marketing | Brand Development essentialStrong knowledge of Market Research | Competitive Analysis will be beneficialExperience Managing Marketing TeamsValid Driver's...

  • Marketing Manager

    2 weeks ago


    Midrand, South Africa Deka Minas (Pty) Ltd Full time

    **JOB PURPOSE** Develop and execute the marketing activities across the different commercial products in B2C markets. Responsible for crafting the message and position of the business insurance products to drive demand in the respective targets markets. **RESPONSIBILITIES** - Oversee a particular product or service within the larger marketing strategy. Work...


  • Midrand, South Africa RJPersonnel Full time

    3years - Manage a marketing team - Jointly formulating a marketing plan and implementation thereof - Identifying marketing opportunities and acting on them - Dealing with advertising agencies and media owners - Managing branding at all touch points - Coordinating team marketing activities and efforts - Internal and external marketing strategies - Managing of...