Communications Officer

2 weeks ago

Cape Town, South Africa Graduate Placements Full time

A children's fundraising non-profit organization seeks a Communications Officer to effectively promote the overall brand and reputation of the organization, to retain existing and acquire new donors, ultimately reaching fundraising goals. Strategic planning, implementation of the communication strategy, and communications with various donor segments is key to this role as every effort is made to value the organizations current and future donors. This is a hybrid opportunity based on the deliverables of the role. Office based in Rondebosch.

**Responsibilities**:

- Create and implement a targeted, communication strategy through in-depth understanding of the organizational strategy and donor segments (Corporates, individuals, community fundraisers, legacy, trusts & foundations).
- Research and identify PR, Events (in-person and digital) and advertising opportunities.
- Implement a proactive international PR plan which include pro bono advertising and publicity opportunities.
- Plan and implement internal and external donor events.
- Manage events, PR and advertising budget with significant return on investment.
- Reputation management, media placements and pitching stories.
- Engage with the children and parents to collect compelling storytelling content.
- Writing all donor and internal communications for the purpose of fundraising and creating awareness i.e. press releases, talking points, scripts, advertising and other materials.
- Demonstrate flexibility, with a willingness to respond effectively and rapidly, particularly calmly and solution-focused at times of crisis.
- Collaboration with the organisations’ Content Creator and videographer/ photographer to coordinate photography, radio and video, production internally and externally.
- Monitor PR and Advertising metrics and monthly reporting.
- Assist with Community Fundraising activities and Ambassador/Influencer communication activities in collaboration with Content Creator.
- Ensure that the communication strategy achieves the organisation's goals.

**Requirements**:

- Minimum 5 years' working experience in public relations and proven track record of creating and executing successful communications strategies.
- Public Relations Degree/Diploma or related qualification
- Qualification in Marketing Communication and Project Management will be an added advantage
- Must be highly skilled in advanced MS Office (word, excel, PowerPoint)
- Ability to be bilingual or multilingual in any of the 11 official languages will be an added advantage.
- Extensive knowledge of public relation principles and strategies.
- Extensive knowledge of the international media landscape.
- Proven experience in Reputation Management.
- Experience in analyzing PR data and report writing.
- Excellent public speaking skills.
- Excellent emotive written communication skills.
- Excellent interpersonal and networking skills with the ability to build and maintain relationships with media contacts and outlets.
- Ability to influence and negotiate
- Excellent project management skills, deadline driven and attention to detail.
- Ability to identify newsworthy content, PR opportunities and seeking high-level placements in the relevant media platforms.
- Experience in in-person and digital Event Planning and facilitating logistics of events with strong project management experience.
- Understand the synergy between PR and Marketing.
- A clear understanding of the power of branding and USP in PR communication.
- Ability to shape the organisation’s image and values, as well as the appropriate methods to communicate them to the public.
- Understanding of all content types and communication platforms.
- Creative out of the box thinking - displaying innovative ways of working.
- Must have drivers’ license and own vehicle
- Passionate about doing acts of service.
- Displaying of personal values that are aligned with the values of the Trust (dynamic, kindness, accountability and collaboration).
- Superb communications and people skills.
- Ability to adjust to any situation and to display emotional resilience in stressful situations.
- Comfortable going into a hospital for work-related purposes during the pandemic.
- Has a clear vision and desire for personal and professional growth.
- An organized strategist who integrates problem-solving and structured thinking.
- Self-motivated to be in this role, constantly researching and developing new ideas and keeping up with technology.
- Flexibility, adaptability and willingness to take on a wide range of tasks.
- Enjoy networking and building relationships.
- Enjoy working across various multi-disciplinary teams.
- Deadline-driven and remaining calm while working under pressure.
- Enjoy working without supervision and still meet objectives.
- Displaying of personal values that is aligned with values of the organization (being dynamic, kindness, collaboration, accountability & integrity).

**Benefits**:

- Hybrid role
- Full-time Monday to Friday w

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