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Regional Sales Manager(CRM)

1 month ago


Johannesburg, South Africa Talent 101 Full time

Qualification and Skills

 Matric with relevant qualification

 3 - 5 years relevant experience in a related role within the food marketing and sales environment

 Experience in Edible Oils would be advantageous

 Proven experience in sales strategy, planning, and forecasting.

 Strong negotiation skills and experience in managing key accounts and regional distributors.

 Ability to coordinate and manage exhibitions, and implement marketing and brand development activities.

 Excellent communication and analytical skills.

 Experience with sales reporting and database management.

**Responsibilities**:
Sales Strategy:

- Provide strategic input into the Sales strategy to align with business objectives.
- Assess market gaps, competitor activities, and new customer opportunities.

Sales Planning:

- Monitor and review customer activity plans and plan monthly sales activities.
- Gather and provide relevant information to support Sales and Marketing activities.
- Analyze data to update sales activities and action plans.

Sales Forecasting:

- Provide accurate sales forecasts and allocate stock appropriately by region and customer.
- Maintain stock levels in alignment with SLAs and manage customer expectations.

Sales Management:

- Negotiate and manage Trading Term Agreements and Key Account pricing.
- Liaise with Customer Service for orders and delivery details.
- Oversee stock return processes and manage operational activities within the channel.
- Implement sales activity plans, pursue new business opportunities, and manage product-related complaints.

Regional Accounts:

- Manage Regional Accounts Agents, Distributors, Cash & Carry’s, Buying Groups, and -Corporate clients.
- Develop and implement Regional Sales and Advertising plans and marketing activities.

Product Launches and Exhibitions:

- Coordinate and manage exhibition launches, special events, and prepare exhibition designs.
- Exhibit products, present features and benefits, and manage transfer orders.

Brand Development:

- Build strategic alliances, implement marketing activities, and facilitate product training.
- Provide technical support, maintain brand loyalty, and update the End-User database.

Research and Development Innovation:

- Collaborate with customers on new product innovations, identify opportunities, and communicate product changes.

Reporting and Administration:

- Compile sales reports and ensure live customer data is captured in Honeybee.