Creative Director
6 months ago
The role includes building relationships with the key clients and integrated partner agencies; be knowledgeable and add value to the brand by understanding the business objectives, industry category and competitor landscape; interrogate briefs and strategy in order to guide the briefs coming into the system, inspire the team to create produce best-in-class strategy, ideas, execution and results.
Grid Reporting Line
Chief Creative Officer
Executive Creative Director
MTN United Reporting Line
Chief Creative Officer
Executive Creative Directors
MTN SA Lead
Operations Director
- 1) _**_Operational Responsibilities (Creative Dept)_**
- Assist the Grid Exco and their ECD in building the creative reputation of Grid Worldwide.
- Take accountability in ensuring all their creative output consistently meets the highest quality standards.
- Lead their creative team in producing and crafting original and great conceptual design ideas, proactively and in response to creative briefs for MTN SA.
- Present creative work internally and externally in a clear, professional and impactful manner.
- Produce, direct and craft original and great concepts, design or copywriting proactively and in response to creative briefs for MTN SA.
- Stay aware of current trends, popular culture, ideas, work, telco industry news in order to confidently stay ahead of the curve and stay relevant and contemporary.
- Consistently develop and refine their craft in a way that demonstrates a real passion for the work and the MTN piece of business.
**_2) Key Relations (Strategy & Acc Man)_**
- Maintain good relations with senior members of the various client teams.
- Work closely with the MTN United Strategy & Account Management to manage your creative teams’ expectations and continuously look out for opportunities to better the work.
- Work with Strategy & Account Management to understand the clients’ brand and manage projects in a way that will support the delivery of iconic work for the brand.
- Actively encourage and facilitate collaboration within the creative department and partner
agencies within the TBWA network.
**_3) Business Management_**
- Develop client relationships to support the delivery of iconic creative work.
- Help manage the scheduling of work efficiently with the MTN United Project Management
- Team to maximize your creative resources by prioritizing workload within your creative teams to ensure client expectations are met and managed.
- Actively participate in new business pitches and business development when required.
- Responsibility to spread positive sentiment and not to fuel any negative sentiments in a way that is destructive to the MTN brand or Grid Worldwide reputation both internally and externally.
- Be an inspiration and role model.
- 4) _**_People/Collaboration_**
- Communicate business goals to your teams and identify and articulate the creative contribution to these goals to the CCO/ECDs.
- Inspire, coach and guide your creative teams for continuous improvement of individual and collective performance.
- Create clear and measurable development plans for yourself and support the development plans of your teams (STOP, START, CONTINUE).
- Support the pro-active recruitment and development of staff.
- Be involved in the setting of objectives for the department.
- Lead the accurate recording of work time for yourself and your teams (TIMESHEETS).
**_Knowledge and Experience required_**_:_
7+ years plus as a Creative in a leading creative agency/company that has curated or can curate (generate, guide, sell and produce) world-class ideas for Grid Worldwide and their clients or potential clients. At least 2 of those years spent as Creative Director.
**_ Skills and Educational Requirements_**:
- World-class creative ability
- Ability to lead
- Presentation skills
- Strategically minded
- Creatively diverse (art & copy & other)
- Decisive
- Ability to articulate themselves in a simple way
- Technical understanding of brand, design, integrated communication campaigns, digital best practice.
- Organised
**_BEHAVIOURAL ATTRIBUTES_**:
- Inspirational, ambitious, determined, courageous, agile, keen learner, collaborative, creatively expressive, adaptable, can and does embrace change.
- And above all, accountable for the MTN account, role and teams he/she/they manage.
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