Junior Brand Manager
3 weeks ago
**Responsibilites**:
Development of the brand strategy both locally and internationally in alignment with the overall long term company goals
Development and implementation of insight-based activity to achieve long-term sustained growth
Development, implementation and evaluation of strong creative campaigns (strong focus on social media)
Translating brand strategy into an annual activity plan outlining activity by channel
Ensure all budgets are effectively allocated and controlled
Drive the highest standards of execution for the brand
Execute elements of brand innovation & renovation plans through development
Ownership and monitoring of holistic brand performance
Tracking of consumer and commercial business performance on a regular basis including P&L management, A&P control, and share tracking (if available)
Building strong relationships with external partners and stakeholders specifically, media, design, digital, PR, promoter and specialist agencies
Develop marketing material for trade shows and sales support
Build strong internal cross functional relationships with Commercial, Supply Chain and Business Support.
Creation of pricing strategy with commercial team
Owning the brand packaging (design and mandatories)
**Requirements**:
A relevant third level degree/ diploma in Marketing
Minimum 3 - 5 years FMCG experience in a **FMCG or Packaging concern**
**Experience in packaging design and new product development would be highly advantageous**
Proficient in MS Office (specifically Excel and PowerPoint) and data and market analysis tools (such as Qlikview and Tableau)
An eye for design
Strong analytical skills
Commercially minded
Self-starter, this is a newly created position
Able to perform in a high pressure, fast paced environment
Demonstrated understanding of quality assurance and compliance
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