Copywriter

2 weeks ago


Cape Town, South Africa Keen Full time

Welcome to Keen, where art meets science. We're more than just another service provider or an outsourcing company. Keen acts as an integral extension of our clients' teams and business goals. Join our group of tastemakers specializing in digital marketing, creative, and customer experience, driving growth for our global clientele. Our vision is an ambitious one: to have best in class leaders and a culture of delivering excellence globally.
If you're keen to advance your career, embrace challenges, and redefine what's possible in the digital realm, you might just be the perfect fit for our dynamic team. Join us, and let's unlock the full potential of our clients' brands together.
Role Description
We are seeking a talented Copywriter to join our creative team at Keen. As a Copywriter, you will be responsible for crafting compelling and engaging content across various digital platforms to capture our clients' brand tone and voice.

**Responsibilities**:

- Collaborate with the design team to ensure that copy aligns with the visual elements and branding guidelines.
- Conduct research to understand the clients' target audience and industry trends, using the insights to inform the messaging and tone of the content.
- Work closely with cross-functional teams, including marketing, strategy, and client services, to gather information and insights to develop effective copy.
- Ensure all copy is grammatically correct, adheres to brand guidelines, and maintains a consistent tone of voice.
- Proofread and edit copy, ensuring accuracy, clarity, and consistency.
- Stay up-to-date with industry trends and best practices in copywriting and content marketing.

**Requirements**:

- Proven experience as a Copywriter or similar role, with a strong portfolio showcasing a variety of engaging and effective copy.
- Excellent command of the English language, with exceptional writing, editing, and proofreading skills.
- Able to adapt writing style and tone to different brand voices and target audiences.
- Strong research skills to gather information and insights about various industries and topics.
- Ability to work independently, as well as collaboratively, in a fast-paced, deadline-driven environment.
- Understanding of digital marketing principles and strategies.
- Proficient in using content management systems and/or project management tools.
- Attention to detail and ability to prioritize and manage multiple projects simultaneously.
- Experience working in an agency environment is a plus.
- Relevant degree in Marketing, Communications, Journalism, or a related field.

**Benefits**:

- Hybrid remote/in-office
- Birthday off
- Professional development & training opportunities
- & More being added


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