Regional Head of Content

4 months ago

Cape Town, South Africa MSL Full time

**Company Description**
MSL Group is an award-winning global public relations firm focused on building influence to deliver meaningful impact on business and the world.
**Job Description** Scope of the role**

Experience as a public relations content writer is preferred, as well as the ability to digest and translate complex industry jargon into understandable and educational content suited to target audiences.

We’re on the lookout for someone that is eager to learn about our range of clients’ diverse industries, ready to give and receive honest and constructive feedback and guide the content team to new, great heights

**Responsibilities**:

- Conduct desktop research and write content (mostly press releases and thought leadership articles) that hits the mark in terms of client brief and media expectations
- Work with client management teams to develop content calendars, ideas and topics
- Interview clients in journalistic fashion for content creation purposes
- Run our daily content meetings and help in sourcing and identifying news angles for clients
- Assist client service teams with generating ideas for content and run with the process from ideation to content creation
- Attend client-facing briefings and spokesperson interviews as required
- Assist with the editing and proofreading of case studies and other content for the MSL website
- Run MSL’s social media pages - developing both written and multimedia content
- Write thought leadership content purposed towards promoting MSL’s expertise and services
- Serve as support for client management teams and step in above and beyond your expected duties to fill gaps and help teams during busy periods
- Work in a fast-paced, deadline-driven work environment
- Use word processing, video/sound editing and related software and tools efficiently and effectively

**Qualifications**
- A tertiary qualification in English Studies/Journalism/Copywriting or related field
- 5+ year’s working experience as a content writer or in a similar role
- Proficient in MS Office (i.e. Word / Excel / PowerPoint etc.)
- Knowledge of how to use Canva is advantageous
- Basic knowledge of SEO content writing is advantageous
- Strong organisational, administrative and time management skills
- Knowledge of and experience with social media marketing is advantageous
- Wordpress or similar CMS experience is advantageous

**Additional Information** Skills**:

- Understanding of the content requirements for media in South Africa, spanning digital and written content
- Firm grasp of the multimedia content creation process
- Proficient in social media channels and the content requirements for each platform (Facebook, LinkedIn and Twitter)
- Strong written and oral communication skills
- Strong proofreading and editing skills
- Strong organisational skills
- Strong project management skills

**Above all, you’ll be someone who**:

- Is willing and eager to grow and improve
- Has a natural curiosity for learning new skills
- Is a natural team player and leader
- Conducts yourself with empathy and respect
- Wants to build a successful and flourishing career in content

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