Social Media and Digital Marketing Co-odinator

7 days ago


Johannesburg, South Africa Testaro Mobile Health Full time

**Social Media and Digital Marketing Co-ordinator**

**Testaro Mobile Health is looking to hire a Digital Marketing & Social Media Coordinator to be based in our Johannesburg offices. We are looking for an accomplished digital & social media marketing enthusiast who will assist in significantly increasing our visibility, reach and engagement levels across our digital channels. This includes social media, web presence and electronic digital mailers which will assist in improving our storytelling across our platforms. We’re looking to give our audiences the messages they need to help inspire confidence in our brand, tailored by platform, with our key audiences front of mind**.

**Key Responsibilities**:

- Works closely with various stakeholders in our business to help bring to life their ambitions on our social and digital channels.
- Envisage, co-produce and manage content that is compelling, creative, aligned with our overall content strategy, on brand & on message, and fulfills our wider communication objectives
- Development and implementation of marketing strategies for social media.
- Optimising SEO by aligning and building it within the overall social media plan.
- Select suitable content for media platform whilst understanding each platform professional difference.
- Engaging an audience through posts and interactions and taking our brands online presence to the next level.
- Convey appealing graphics and photographs, written communications and produce videos for live feeds and coordination of posts.
- Work closely with the company’s international Advertising Team on PR’s and website updates to obtain maximum online coverage for the company.
- Managing the company’s online reputation, reporting reach and ROI to ensure the value of social media is seen.
- Perform updates to the company’s South African website through back-end access via host.
- Spot opportunities for audience & channel growth and prepare business case for further development; stays abreast of trends and best practice; tracking and iterating to continually improve outcomes
- Keeps an eye on competitor content, and proposes differentiated ways to achieve standout
- Attend and cover events including live coverage on the social media channels, when possible
- Create monthly performance reports that are accurate and provide insightful detail in regard to what worked well, recommendations for improvement and next steps
- Good understanding of the main social channels LinkedIn, Instagram, and Facebook, with YouTube a plus
- Experience in preparing and executing EDMs, with support from our creative team
- Familiar with paid content strategies and execution.
- **Desired Experience & Qualification**:

- Matric
- Diploma/degree in Marketing or a related field of study
- 3 - 5 year’of experience
- Excellent writing and communication skills
- Highly creative and a natural problem solver.

**Skills and attributes**
- Dynamic, ambitious, self-starter with a passion for implementing and developing digital marketing strategies for social media sites.
- Is highly creative, curious, and willing to learn.
- Demonstrates a growth mindset
- Good communication skills at all levels, good people skills and assertiveness.
- Absolute passion for online marketing.

**Job Type**: Temp to perm
Contract length: 6 months

**Salary**: R5,000.00 - R8,000.00 per month

Ability to commute/relocate:

- Johannesburg, Gauteng: Reliably commute or planning to relocate before starting work (preferred)



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