Email Marketing Specialist

2 weeks ago


Johannesburg, South Africa Outsourcing To South Africa Full time

As a Klaviyo Expert, you will oversee each client’s Klaviyo and Mailchimp account.

1. Onboarding:

- Create integration with the client's website.
- Follow SOP to set up the Klaviyo account.
- Set up the necessary pop-ups.
- Set up basic segments.
- Set up foundational flows.
- Migrate from client’s current ERP.
- Migrate customer lists.
- Audit account, when necessary

2. Mailchimp Campaigns
- Set up an account.
- Upload limited lists to Mailchimp.
- Schedule Campaign
- Prepare Client Reports

3. Schedule Campaigns:

- Set up A/B testing.
- Schedule SMS Campaigns
- Create new Lists and Segments as needed.
- Create tags as needed.
- Schedule each campaign

4. Account Maintenance
- Attend ongoing Klaviyo Training Events
- Clean Accounts as needed.
- Adjust campaigns as needed.
- Monitor Deliverability and Domain Authority

5. Reporting
- Proactively optimize to reach KPIs and increase conversion rates for campaigns.
- Conduct competitor research analysis on an ongoing basis
- Proactively explore trends, new campaign ideas, and new retention marketing methods

**Renumeration and work hours**:
Salary is in the R24 000 - R28 000 per month range.
Monday - Friday, 9am to 5pm Eastern Standard Time

**Salary**: R24,000.00 - R28,000.00 per month

**Experience**:

- klaviyo: 3 years (required)
- MailChimp: 3 years (required)



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