School Marketer
2 weeks ago
**At Curro,** **we care.**:
**School Marketer**:
**Courtney House**
**Vacancy Reference: CHIS/01/MM**:
Join the ranks of Curro, a leading-edge institution where opportunities for professional growth are boundless. We seek dynamic individuals equipped with a blend of creativity and dedication, ready to immerse themselves in a professional environment that values excellence and growth. If you're passionate about making a difference, your journey starts here.
**What are we looking for?**
We are looking for someone with the following experience, qualifications and /or skillsets:
**Requirements**:
- A marketing/communications degree or diploma with a solid understanding of different marketing techniques.
- Three years’ working experience in a school or related industry.
- **Experience within Cambridge International Education.**:
- Customer service orientation with a proven network within the relevant school and/or diplomatic community.
- Fluent in English and communicate well verbally and in writing.
- Sociable with a pleasant personality.
- Above-average knowledge of using the full MS Office suite of programs (Word, Excel, PowerPoint, Teams, etc.).
- Punctual, excellent time management and a healthy respect for deadlines.
- Attention to detail.
- Ability to organise, plan and prioritise.
- Self-motivated and a team player.
- A high level of professionalism, tact, commitment and reliability.
- Adaptability, self-discipline and good powers of observation and interpretation.
**The responsibilities are**:
- Manage communications with various stakeholder groups (ranging from parents, learners, staff, foreign embassies, the greater Cambridge International Education community, media and other Curro schools) and ensure that the school’s communications with the different groups are professional and of a client-centric nature at all times.
- Conceptualise, plan and execute external and internal retention and acquisition drives so as to achieve our enrolment targets.
- Nurture and maintain current learner/school/embassy relationships so as to ensure that current families remain brand ambassadors for the school.
- Create an agile, creative, yet realistic marketing plan that is aligned with the executive head’s vision and plans for the school.
- Proactively manage all enquiries and leads to ensure sales conversion in line with enrolment targets.
- Together with the executive head and bursar, manage the school’s marketing budget and allocation thereof.
- Manage the school’s digital presence on different platforms. This includes ensuring that the school information on the Curro website is maintained, current and in line with the brand/school CI.
- Ensure the correct use and management of the school CI including, but not limited to, ensuring that new materials for the school are packaged and deployed correctly; that the school and Curro CIs are current, consistently applied and utilised on relevant platforms/channels. To this end, conduct brand audits on collateral and campus signage.
If you have not had any feedback from the school within two weeks of the closing date of this advert, accept that you were not successful for this position.
But don’t be dismayed, next time it might be you.
Curro reserves the right not to make an appointment.
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