Senior Research Manager, Prime Video Africa

3 weeks ago


Cape Town, South Africa Amazon Dev Centre South Africa Full time

Multiple years of professional non-internship marketing research experience.
- Experience working with large cross-functional teams and external partners.
- Experience using data and metrics to measure impact and determine improvements
- Track record of combining data analysis and high judgement to deliver results.
- Experience presenting metrics and progress up to VP (or equivalent) level.

Job summary

We’re looking for a forward thinking and analytically minded senior research leader to help us bring the future of Movies and TV to Africa.

Amazon Prime Video is an on-demand video entertainment service that offers customers the greatest choice in what to watch, including Original and Exclusive shows such as The Wheel of Time, The Boys and the upcoming The Lord of the Rings: The Rings of Power. Prime Video is at the forefront of the entertainment industry and growing fast, and we work in a dynamic and exciting environment where innovating on behalf of our customers is at the heart of everything we do.

Success in this role requires the ability to recommend holistic customer-centric research strategies based on local marketplace expertise, and a passion for big, strategic thinking combined with deep analytics.

Key job responsibilities
- Support Prime Video leadership via small and large research initiatives to drive customer obsession throughout the Prime Video Africa business. This includes but is not limited to customer research such as usage and attitudinal studies, brand tracking, creative asset testing as well as providing insights into the overall streaming and entertainment category.
- Deliver on aligned business needs from leadership through designing research utilizing mixed-method practices (creation of surveys, interviews, or other data collection instruments).
- Align with leadership, execute on assigned research programs, supervise self-service tools and deliver deep learning to gain actionable insights from current and potential customers.
- Provide objective recommendations to Prime Video leadership based on in-depth understanding and analysis of customer and environmental information.
- Innovate with new methodologies, processes and tools to continually improve the research team’s ability to impact change across the organization.
- Effectively manage internal and external partners to ensure research projects are delivered in a cost efficient, timely and robust manner.
- Confident communicator (verbal and written).
- Track record of succeeding in fast-paced environments.
- Experience working in TV & Film, entertainment and new platforms.
- Experience working in South Africa and/or Nigeria in a nascent business.
- Ability to think strategically and operationally, delivering results today while proposing and leading future direction.



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