Customer Analytics Consultant

6 days ago


Johannesburg, South Africa KANTAR Full time

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in.

To start a career that is out of the ordinary, please apply...

Job Details

The Kantar Analytics Practice (KAP) has made significant investments in the last few years to further expand our capabilities and footprint in the areas of data strategy & engineering, customer analytics and digital & social media analytics. The practice has strong client relationships in customer data-rich verticals such as retail, insurance, telecom, entertainment, automotive and hospitality, among others. As we strive to offer end-to-end customer analytics solutions, we seek a growth-minded person to help drive growth for our Customer analytics practice. The person will be a key part of the team in crafting customer analytics solutions & advising clients in the space to deliver accelerated and consistent growth for Kantar Middle East & Africa.

KEY OUTCOMES/EXPECTATIONS/RESPONSIBILITIES

This Associate will be responsible for:

- Client Management:

- Create plans to address clients’ business needs
- Advise clients on creating processes
- Schedule regular meetings with stakeholders
- Act as point of contact for complaints and escalate issues as needed
- Team Management: Mentor and lead a team of onsite consultants; manage team expectations, build team in lines with client’s business needs
- Revenue Management: Manage invoicing process with client, manage contract documentation and identify opportunity to increase revenue
- Understanding current suite of Customer Analytics offers and driving new analytics solutions development
- Partnering with Client Service and Sales teams in business development
- Collaborate with the larger Kantar Analytics team to provide client support and develop solutions. This would involve working remotely with the team based out of India.
- Guide analytics delivery with delivery, marketing science, data science teams in place
- Apprise and train Client Management and Sales about the offers on a continuous basis

CAPABILITIES

This critical role will be a key contributor to the development of the Customer Analytics Practice. This PRACTICE will work in analytics areas related to (but not limited to):

- Data strategy & engineering
- CRM Analytics
- CX ROI
- Churn / Retention Analytics
- Linking customer database with survey data
- Customer Lifetime Value

Role success requires that the person will be work with the rest of the team to ensure: (a) the Customer Analytics strategy and offer is aligned with global developments and well represented during global discussions; and at the same time, (b) embraces the unique demands of the Middle East & Africa market and leverages the vast resources we have across Kantar.
- Have good marketing/pricing domain knowledge, particularly in the Customer/CRM domain - key industries being Retail
- Fluency in Customer Experience frameworks and measurement
- Bachelor’s degree or higher with 8 - 10 years of CRM related analytics experience
- Have a confident comprehension of our collective offer and an understanding of the competitive context
- Be comfortable working with teammates across the portfolio, utilizing strong collaboration skills
- Be commercially and client oriented, with ability to serve as a content expert
- Have a consulting orientation; gather different perspectives, examples and use them to enrich day-to-day work
- Experience on working with large databases particularly transaction and behavioral databases
- Strong client relationships and networking skills

This position will report to the head of analytics consulting, MEA Analytics Practice.

Location

Johannesburg, BryanstonSouth Africa

Kantar Rewards Statement

At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well being is taken into consideration.

We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

Kantar is the world’s leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar’s 30,000 people help the world’s leading organisations succeed and grow.


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