Digital CRM Specialist

2 weeks ago


Johannesburg, South Africa Elite Search and Selection Full time

Role: Digital CRM Specialist
Location: Johannesburg Northern Suburbs - Hybrid ( office & Remote)
Company: Long established international High End Cosmetic Brand offering a fantastic work environment, excellent benefits and opportunity to work with a phenomenal inspired and innovative team of professionals.

The role of the Digital CRM Specialist involves spearheading the formulation and implementation of the CRM strategy and roadmap, aiming to enhance customer loyalty. Collaborating with diverse Global and Local functional teams as well as external vendors, this professional will be instrumental in creating CRM/loyalty programs. Additionally, they will leverage data-driven insights to provide recommendations that contribute to delivering an optimal customer experience across all touchpoints.

**Responsibilities**:
CRM Animations Development
Campaign Management and Analysis
Data Insights including Data Analytics, Data Migration, Review CRM campaign performances
Budget Management
Reporting
Testing and implementation of new CRM projects

**Requirements**:
Must be South African Citizen
This is a BBBEE role
5 years experience in CRM or Digital Marketing
University Degree in a Marketing/Business related field or equivalent
Experience in developing CRM strategies, driving customer engagement and increasing lifetime value
Solid skills in data analytics and customer segmentation
Knowledge of CRM software, automation tools, and analytics platforms
- For more information please contact:
**Hayley Lovell Greene



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