Cluster Director of Marketing

3 weeks ago


Johannesburg, South Africa Marriott International, Inc Full time

**Additional Information**
**Job Number**25008631
**Job Category**Sales & Marketing
**Location**Johannesburg Marriott Hotel Melrose Arch, 42 The High Street, Melrose Arch, Johannesburg, Gauteng, South Africa, 2076
**Schedule**Full Time
**Located Remotely?**N
**Position Type** Management

**JOB SUMMARY**

Develops and implements marketing strategies and related projects associated with the property’s revenue and marketing objectives, including but not limited to digital field marketing, social media, press and media and hotel websites.

Partners with the Director of Sales and Marketing to develop the annual marketing plan to achieve both short and long-term revenue and marketing objectives.

Updates hotel web page content as needed to ensure up-to-date accuracy. Liaises with key departmental leaders and teams to assist with developing and implementing marketing plans and goals. Develops, plans, and executes programs as necessary to achieve stated revenue goals. Manages workflow of graphic design work to verify all in-house marketing messages/materials are on-strategy and within budget.

**CANDIDATE PROFILE**

Education and Experience

2-year degree from an accredited university in Business Administration, Marketing, Sales, or related major; 3 years' experience in Marketing or a comparable professional area.

OR

4-year bachelor's degree in Business Administration, Marketing, Sales, or related major; 1 year experience in Marketing or a comparable professional area.

**CORE WORK ACTIVITIES**

**Conducting Marketing Activities to Achieve Departmental Goals**

Implements regular tracking of initiatives to determine results.

Updates hotel web page content as needed to insure up-to-date accuracy.

Manages all in-hotel messaging to guests including, but not limited to: AstroVision, Janus, plasma screens, front desk electronic signage, in-room and in-hotel collateral, iConnect, entertainment guides, duratrans, pole banners, on-hold messages, in-room videos, transportation videos, wayfinding, fast maps, key cards, etc.).

**Developing and Implementing Marketing Strategies**

Liaises with key operators of each department to determine goals and marketing needs.

Liaises with hotel Director of Public Relations to provide communications tools as needed for the implementation of local/regional publicity and promotions initiatives.

Works with brand Vice Presidents and Brand Marketing Managers to assist with implementation of brand leisure transient and group market strategies at hotel level as needed.

Coordinates and implements Strategic Alliance partner marketing program elements.

**Maximizing Revenue**

Develops, plans, and executes programs as necessary to achieve stated revenue goals.

Manages workflow with on-property graphic designer to verify all in-house marketing messages/materials are on-strategy and within budget.

Liaises with brand VPs for all local/regional media needs related to non-rooms revenue initiatives.

**Managing and Conducting Human Resources Activities**

Interviews, selects and trains employees.

Directs the work of employees.

Sets and adjusts employees' rates of pay and hours of work.

Handles employee complaints and executes disciplinary action as needed.

Evaluates employee's productivity and efficiency for the purpose of recommending promotions or other changes in status.

Conducts annual performance appraisal with direct reports according to Standard Operating Procedures.

MANAGEMENT COMPETENCIES

**Leadership**

**Adaptability** - Maintains performance level under pressure or when experiencing changes or challenges in the workplace.

**Communication**:

- Conveys information and ideas to others in a convincing and engaging manner through a variety of methods.

**Problem Solving and Decision Making** - Identifies and understands issues, problems, and opportunities; obtains and compares information from different sources to draw conclusions, develop and evaluate alternatives and solutions, solve problems, and choose a course of action.

**Professional Demeanor**:

- Exhibits behavioral styles that convey confidence and command respect from others; makes a good first impression and represents the company in alignment with its values.

**Managing Execution**

**Building and Contributing to Teams** - Actively participates as a member of a team to move the team toward the completion of goals.

**Driving for Results** - Sets high standards of performance for self and/or others; assumes responsibility for work objectives; initiates, focuses, and monitors the efforts of self and/or others toward the accomplishment goals; proactively takes action and goes beyond what is required.

**Planning and Organizing**:

- Gathers information and resources required to set a plan of action for self and/or others; prioritizes and arranges work requirements to accomplish goals and ensure work is completed.

**Building Relationships**

**Coworker Relationships** - Interacts with others in a way that builds open



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