Research Strategist

2 weeks ago


Johannesburg, South Africa Consumer Council Full time

**Responsibilities**:
Develop research strategies and methodologies for qualitative research projects, including focus groups, in-depth interviews and ethnographic research.
Design discussion guides, questionnaires and other research materials.
Lead and participate in research sessions, including moderating focus groups and conducting in-depth interviews.
Analyse and synthesise data from multiple sources to develop insights and actionable recommendations.
Collaborate with other teams, such as data analytics and design, to deliver research results that are integrated with other aspects of the client's marketing strategy.
Stay up-to-date with the latest trends in qualitative research methods, and recommend new approaches as appropriate.
Present research findings to clients in a clear and compelling way, using data visualisation and other techniques.

**Required**:
Bachelor's or master's degree in a relevant field, such as marketing, psychology or anthropology.
2-3 years of experience in qualitative research
Strong knowledge of qualitative research methods, including focus groups, in-depth interviews and ethnography.
Experience in developing research strategies and methodologies that answer business questions and drive marketing decisions.
Excellent communication skills, both written and verbal, with the ability to communicate complex ideas to non-expert audiences.
Strong analytical skills, with the ability to synthesise data from multiple sources and develop insights that lead to actionable recommendations.
Experience in working with clients and presenting research findings to them.
Ability to work collaboratively in a team environment and manage multiple projects simultaneously.


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