Marketing Coordinator

2 weeks ago

Cape Town, South Africa Pragma Full time

**Job Advert Summary**:
At Pragma we provide the opportunity for individuals to enjoy their working lives as much as their home lives. We foster a team environment in which each individual is recognised, valued and developed to support our company strategy.We encourage people with disabilities and from diverse backgrounds to apply.

Are you a young marketing professional looking for a challenging opportunity where you will work with different brands? This position will challenge you to develop your marketing expertise further, especially in digital marketing. Your job is translating technical engineering into easy-to-understand and catchy content to convince companies that they need our services. We want to hear from you if you consider yourself someone with immense attention to detail, creativity, and a knack for words, supported by collaborative wooing skills and organisational superpowers.

**Minimum Requirements**:
**Qualification**
- Diploma in Marketing or Public Relations
- Degree in Marketing

**Experience**
- A minimum of three full-time experience in the field of Marketing and Communications

**Knowledge**
- Well-versed in planning and executing a content plan based on the marketing strategy
- Structured and proficient in project management to initiate, plan, execute and report on projects
- Proficient in managing Social Media accounts and extracting and analysing reports
- Basic knowledge to plan, develop and deliver short content videos

**Skills**
- Proficient in Microsoft Word
- PPT and Excel
- Proficient in Photoshop and Camtasia, Adobe Suite and/or Powtoon (or similar video editing software)
- Proficient in Canva.
- Proficient in writing for and managing social media accounts and extracting and analysing reports
- Basic understanding of Google Analytics reporting for websites
- Disciplined and structured to follow through and execute monthly administrative responsibilities
- Organisation and project management skills to plan and execute events

**Duties & Responsibilities**:
**Provides Administrative Support to Marketing and Branding team leads and manages certain administrative functions for the department**
- Manage the timeous bookings, administration and payments for events, sponsorships, conferences and advertisements initiated by our department
- Assist the clothing and promotional items administrator by taking photos and cropping them for use on the e-Store website
- Monitor the Marketing Inbox and respond to web inquiries. Create sales leads in Acumatica and assign them to the relevant business developers. Distribute other general enquiries to relevant stakeholders
- Responsible for taking staff profile photos

**Coordinate and execute Internal Communications**
- Assist internal stakeholders with the design and distribution of internal communication messages on request
- Manage the internal communication calendar and schedule the Friday Communication sessions
- Download recordings and publish it on the JunXion and send out post event communication
- Monitor the Communications Inbox for ad hoc requests or inquiries

**Assist with the planning and production of suitable content and the timely execution of the Content Plan**
- Develop planned content a month in advance and get it signed off by the relevant stakeholders and the language editor before publishing it
- Research and harvest applicable external content to repurpose for Pragma thought leadership messaging on Pragma's online channels on a monthly basis
- Assist with the planning, production, promotion and hosting of webinars
- Compile video snips and content to promote the video recordings post-event

**Maintain and update online marketing and social media platforms, engage with communities, compile reports and make recommendations on improvements**
- Assist the Marketing Lead in updating the websites with relevant content. Ensure that home pages are updated with the latest news, case studies, and relevant content
- Manage social media posts in line with pre-planned and approved conversation plans and alert relevant thought leaders to respond on comments when required
- Ensure that scheduled content is placed on the social media platforms by 10:00 in the mornings
- Distribute approved articles to paid platforms such as Engineering News and Mining Weekly and ensure that they link back to the relevant websites

**Assist with the development and management of marketing and brand material**
- Assist the Marketing Manager and internal departments with the development of signage, icons and other brand collateral and save it in the correct spaces
- Manage the marketing collateral register by doing an annual audit on the items and update it when new items are added
- Manage the quarterly servicing of the Pragma flags at the Midrand office
- Manage ad hoc requests for the ordering and distribution and payment of business cards and name badges

**Assist the Marketing Lead with the development and execution of online and physical events**

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