Digital Marketer
2 weeks ago
**Responsibilities for Digital Marketing Manager**:
Experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Manage the overall digital marketing strategy of a company
- Maintain consistent brand messaging throughout all platforms
- Identifies trends and insights, and optimises spend and performance based on the insights
- Plans, executes, and measures experiments and conversion tests
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Run the day-to-day management of projects and ensure that they are completed successfully
- Use advanced metrics to measure the success of the campaign’s overall performance
**Qualifications and Skills for Digital Marketing Manager**:
- 5 years experience in a similar digital marketing role
- Experienced in PAID social media and google ad campaigns
- Certifications in Google Adwords and other social media certifications are preferred but not required
- Expert in all things that involve the digital presence of a company from social media to e-commerce
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
- Proficient in MS Office Suite, including Outlook, Excel and Word
- Great problem solving skills
- Deep knowledge social media, best practices and analytics
- Ability to identify long term trends in data
- Outstanding communicator and demonstrates excellent interpersonal and analytical skills.
- Experience working with a content management system
- Strong project management skills
Pay: R14,000.00 - R16,000.00 per month
**Experience**:
- Digital marketing: 3 years (required)
**Language**:
- English Fluently (required)
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