Sales and Marketing Manager
2 months ago
Pie in the Sky is an artisanal industrial bakery that prides itself in superior quality of products and a high rate of order fulfilment to customers, for both ambient and frozen bakery products.
**Purpose of Role**:
- Develop, manage and refine the commercial, marketing and associated customer services-oriented functionalities in order to optimise Pie in the Sky market presence, sales to targeted customers and customer segments and inform the further development of products and their competitive positioning to capture market share as well as achieve a high degree of segment and large customer penetration.
- Monitor and engage other responsible functions in the supply chain to achieve benchmark levels of order fulfilment and customer satisfaction.
- Balance private label baked products with branded products, as well as develop brand clarity and presence at all interfaces with customers/consumers to the extent that consumers "know" Pie in the Sky products.
- Develop the sales funnel and its supporting functionalities and ensure a high predictive probability of sales to guide business budgeting and sales aligned development of products production, delivery and support capacity.
**Key Responsibilities**:
- Commercial, Sales & Marketing & Related Policies, Procedures & Systems Effectiveness.
- Commercial, Sales & Marketing Strategies & Business Plan Effectiveness.
- Marketing/Branding, Communications & Interfaces Effectiveness.
- Commercial Sales & Marketing Administration Effectiveness (incl. Reports)
- Sales & Development Effectiveness "Existing" Customers
- Sales & Development Effectiveness "New" Customers (Annual)
- Sales/Orders & Supply Chain Integration Effectiveness & Escalation/Problem Solving.
- Dispatch & Delivery Effectiveness.
- EXCO & Leadership Effectiveness.
- Staffing Engagement & Deployment Effectiveness
**Key Competencies**:
- Sales & Marketing Practices & Systems
- Branding
- Problem Solving (constructive)
- Accounts Management & Customer Relationship Management
- Communication
- Management of Operational Unit
- Organising & Coordination
- Customer Service
**Minimum requirements**:
- A business oriented (marketing, business management, etc.) tertiary degree from a recognised institution, complemented by at least 8 years sales and marketing experience, of which 2 at last at a junior managerial level running a small function of part of a larger sales and marketing function - preferably mostly gained in a foods manufacturing (ideally baking) business
- Exposure to sophisticated branding and communications using modern means of delivery and accessibility will be an advantage
**Experience**:
- Sales: 1 year (preferred)
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