Google Ads Specialist
3 weeks ago
**Department**
Marketing
**Location available**
Rosebank, Johannesburg (Full time - Permanent)
**Summary**
Are you curious, adaptable and entrepreneurial? Do you take ownership, embrace challenges and love problem-solving?
We’re a world-leading smart mobility tech company with over 1,525,000 subscribers across 23 countries, and we’re looking for a Google Ads Specialist to join our team
**Responsibility**
- Research, develop and execute lead generation campaigns on Google AdWords and Display as well as other PPC digital platforms that you believe will drive strong ROI
- Analyze campaign data to identify areas for improvement and implement solutions
- Work with creative team to conceptualize and create powerful content (ads and landing page) that will attract our audience and create excitement about our solution and brand
- Proactively test new ideas and different messaging to find the secret recipe for effective communication with our audience
- Set up tracking to monitor performance of campaigns and traffic to landing pages and website
- Work alongside sales team to boost lead performance and understand areas for campaign improvement
- Other ad-hoc tasks as assigned
**Requirements**:
- Minimum 5 years hands on experience handling Google Ads accounts
- Experience with lead generation or e-commerce campaigns
- Analytical skills and attention to detail
- Ability to think outside the box
- Great interpersonal and communication skills
- Proficiency in Google AdWords and Display
- Proficiency in Google Tag Manager and Google Analytics
- Good knowledge in Microsoft Excel a plus
- Experience in B2B industries a plus
**Application**
We’d love to hear from you, chat with you and learn more about you
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