Digital PR Internship

2 weeks ago


Cape Town, South Africa Pearl Lemon Full time

Pearl Lemon is looking for a highly motivated and driven person to help drive forward our ambitious growth plans throughout 2023 and beyond. You will be an important part of a tight-knit team who have a hands-on approach and are passionate about taking the business to the next level.

**What you will gain from this**:

- Connect with journalists on a weekly basis, pitch them, talk to them build relationships with them
- Learn how to craft compelling pitches with our in-depth training
- Get FEATURED on our site which gets 10,000 visitors a month
- Land features for YOURSELF in publications such as Inc, Huffington Post and many many others
- Get an amazing recommendation
- Potential for continued full-time work

Our brand and our founder’s name is growing quickly but we want it to grow even quicker and so we have an amazing opportunity for an intern to learn and develop PR strategies to perform the job responsibilities

The PR specialist is an integral part of our team. We are looking for someone that will help get as many media mentions as possible.

There will be a focus upon SEO, Lead Generation, R&D Tax, Forex Research, Podcast Lead Generation and more

We are looking for someone who prides themselves on their speed of communication, attention-to-detail, and meticulous planning skills, but can adapt to change in a very fast-moving environment.

A strong understanding of digital marketing is essential, as are exceptional people and communication skills to help develop team members who you will manage directly.

**Possible Responsibilities will Include**:

- Podcast outreach (to get our founder appearing on 1-podcast a week)
- Webinar outreach - identify YouTube channels/popular niche related sites that host webinars with experts for us to feature on
- Major news features - to get us featured on the news, radio and television as an industry expert
- Speaker gigs - get us into speaking gigs such as Brighton SEO, TedX and more
- Blogger placements - pitch high traffic niche-blog sites such as Moz, Ahrefs, SEMRush
- YOUR OWN IDEAS - these are just the ideas that we have - we’re happy to be lead by you as to the things that you think are useful/good to grow our brand footprint online
- Big growth opportunities - we have agreements in place that if we directly generate business from your work, you share a slice in any deals closed

**Required skills and experience**:

- 2 + years work experience as public and media relations - ability to foster strategic relationships with key professionals
- **Bachelors Degree is essential**:

- Familiarity with the latest PR trends and best practices
- Blogger outreach
- Experience as a writer and blogger
- Exceptional communication and presentation skills
- Social media skills - the ability to maximize brand presence on various channels
- Research skills - the ability to find the right opportunities and being aware of industry trends
- Time management
- Creativity

**Salary**: R9,000.00 - R10,000.00 per month

Application Question(s):

- Do you have your own reliable laptop with a stable Wi-Fi connection?

**Experience**:

- Content Writer: 2 years (preferred)

Application Deadline: 2023/05/12



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