Copywriter

6 months ago

Cape Town, South Africa 2U Full time

At 2U, we are all in on purpose. We are motivated by our mission - to eliminate the back row in education - and connected by our shared passion to deliver world-class digital education at scale. As the parent company of edX, the world's leading online learning platform, 2U powers more than 4,000 online higher education offerings - from free courses to full degrees. Together with more than 230 colleges, universities, and corporate partners, we are helping to unlock human potential.

**What We're Looking For**:
The creative marketing team is a full-service in-house agency supporting all marketing efforts across the edX portfolio of programs and products. Acting as strategic partners with our marketing stakeholders, we seek out collaborative solutions to elevate our creative and drive our business.

**Portfolio Requirements**:
**Responsibilities Include, But Are Not Limited To**:

- Create original, persuasive copy that promotes and differentiates 2U's portfolio of products and associated brands.
- Manage new program launches and the creation of brand style guides across product and brand collateral.
- Understand and work from creative briefs submitted by stakeholders; meet the goals of the project as established in the brief while offering creative solutions.
- Establish and maintain the voice, tone, and brand identity for multiple 2U partner programs and associated brands. This includes managing and maintaining all copy assets for multiple programs and brand points, acting as direct point-of-contact for all these touch points.
- Manage multiple project deadlines and adapt to changing priorities.
- Proofread and edit marketing materials for clarity, style consistency, spelling, and grammar.
- Translate complex concepts into clear, concise and reader-friendly copy.

Establish and maintain relationships internally on the creative team and externally with marketing stakeholders across brand marketing, SEO, web analytics, and advertising operations teams.
- Manage and maintain all copy assets for multiple programs and act as direct point-of-contact for those programs.
- Present work to stakeholders and offer clear, strategic rationales that support creative.
- Approach projects collaboratively, working with stakeholders across marketing, while upholding the creative team's mission and values.
- Work closely and independently with other members of the creative team, including writers, designers, videographers, animators, and team leadership
- Represent the creative team in meetings with stakeholders across marketing.
- Support junior copywriters and new team members.
- Communicate concerns, challenges, ideas, and solutions with manager and/or team leadership.

**Things That Should Be In Your Background**:

- Bachelor's degree required
- 3-5 years of copywriting experience required
- Must have knowledge of AP and Chicago style and experience using client style guides
- Solid interpersonal communication skills and the ability to work on cross-functional teams
- Ability to prioritize and handle multiple assignments simultaneously
- Openness to feedback and ability to take direction
- Ability to drive projects without a lot of oversight
- Interest in best practices and emerging developments in digital marketing
- Meticulous attention to detail
- Ability to think critically and analytically
- Ability to adapt to change in a fast-paced environment
- Ability to show initiative and problem-solve proactively

**Other Attributes That Will Help You In This Role**:

- Experience in higher education preferred
- Experience in an agency setting preferred

**Benefits & Culture**

Our global employee base is a diverse collection of innovators, dreamers, and doers working together to transform lives through higher education. We believe that every employee can advance our shared purpose, and that life at 2U should be fun and meaningful. If you're excited by the opportunity to provide over 40 million learners and counting with access to world-class online higher education, then join us - and do work that makes a difference. #NoBackRow

We offer comprehensive benefits (unique per country) and excellent work/life balance.
Full-time, ZA benefits include:

- 2 complimentary Getsmarter short courses per year
- Subsidised medical aid with Discovery Health Medical Scheme
- 4% 2U contribution towards Discovery Life Pension Fund and Group Risk Benefit
- Employee Assistance Program (EAP)
- Generous leave policy including time off to volunteer for non-profit organization, study leave, sports leave and a company-wide festive season break

**2U Diversity and Inclusion Statement**

At 2U, we are committed to building and sustaining a culture of belonging, respect, and inclusion. We are proud of the steps we've taken to bring together an employee base that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities. We strive to offer a workplace where every employee feels empower

  • Copywriter

    2 months ago

    Cape Town, South Africa Cape Union Mart International Full time

    Join our creative team as Copywriter at the Cape Union Mart Group in Cape Town. Are you a copywriter with a passion for adventure, fashion and creativity? Can you write creative copy for social posts, paid media, marketing emails and more? Join us if you’re ready to level up your career and create amazing work on premium brands. As a leading retail brand...

  • Copywriter

    6 months ago

    Cape Town, South Africa Cape Union Mart International Full time

    Join our creative team as Copywriter at the Cape Union Mart Group in Cape Town. As a leading retail brand in South Africa, the Cape Union Mart Group is synonymous with adventure and quality. Nestled within the heart of Cape Town, our in-house Creative Studio within the Marketing Department is where the magic happens. We’re looking for a creative...

  • Copywriter

    4 months ago

    Cape Town, South Africa 99 Cents Full time

    Our Cape Town office is looking for a **Senior Through-The-Line** **(TTL) Copywriter** to add their creative Digital and ATL skills on the Checkers account, delivering top-notch creative work, from conceptualizing integrated campaigns through to execution, exceeding client expectations. You will be a ATL creative all-star, with a solid background that...

  • Copywriter

    6 months ago

    Cape Town, South Africa Companion Advisory Services Inc. Full time

    Veritas Creative Media is a unique Creator Incubator and digital media agency, founded by the key members of the Dr. Jordan B. Peterson brand. At Veritas, we are dedicated marketers committed to discovering and nurturing global Creator talent and digital brands capable of impacting over 100 million lives significantly. As a full-stack agency, we provide...

  • Copywriter

    2 months ago

    Cape Town, South Africa Silvertree Capital (PTY) ltd Full time

    Short-form Copywriter An exciting opportunity has opened up for a creative Copywriter to join the Silvertree Brands team. This full-time role is predominantly focused on e-commerce and digital media, requiring a candidate proficient in crafting short-form copy that drives engagement and conversions. Ideally, you should have a background in e-commerce and...

  • Copywriter

    2 months ago

    Cape Town, South Africa Liquid Thought Full time

    **Job Title**: Copywriter **Company**: Liquid Thought **Location**: Cape Town **About Us**: Liquid Thought is a leading digital agency with 20+ years of experience. We specialize in innovative solutions across marketing, development, and design to help brands grow. **Key Responsibilities**: - Create compelling, high-quality copy for web, social media, and...

  • Copywriter

    6 months ago

    Cape Town, South Africa Companion Advisory Services Inc. Full time

    Veritas Creative Media is a unique Creator Incubator and digital media agency, founded by the key members of the Dr. Jordan B. Peterson brand. At Veritas, we are dedicated marketers committed to discovering and nurturing global Creator talent and digital brands capable of impacting over 100 million lives significantly. As a full-stack agency, we provide...

  • Copywriter

    7 months ago

    Cape Town, South Africa Keen Full time

    Welcome to Keen, where art meets science. We're more than just another service provider or an outsourcing company. Keen acts as an integral extension of our clients' teams and business goals. Join our group of tastemakers specializing in digital marketing, creative, and customer experience, driving growth for our global clientele. Our vision is an ambitious...

  • Copywriter

    2 weeks ago

    Cape Town, South Africa Le Boat Full time

    Job title : CopywriterJob Location : Western Cape, Cape TownDeadline : December 12, 2024Quick Recommended Links Jobs by Location Job by industries About the role: Content Creation: Develop engaging copy for websites, social media, emails, brochures, and print ads. Brand Voice: Ensure consistency and appeal of Le Boat’s brand across all channels. SEO...

  • Copywriter

    6 days ago

    Cape Town, South Africa Le Boat Full time

    Job title : Copywriter Job Location : Western Cape, Cape Town Deadline : December 12, 2024 Quick Recommended Links Jobs by Location Job by industries About the role: Content Creation: Develop engaging copy for websites, social media, emails, brochures, and print ads. Brand Voice: Ensure consistency and appeal of Le Boat’s brand across...

  • Copywriter

    6 months ago

    Cape Town, South Africa Liquid Thought Full time

    **Job Specification: Mid-Snr Level Copywriter**: **Company: Liquid Thought**: **Location: Cape Town, South Africa**: **Position Title**: Mid-Snr Level Copywriter **Department**: Digital Marketing and App Development **Reports to**: Creative Director **About Liquid Thought**:Liquid Thought is a dynamic digital marketing and app development agency based in...

  • Mw Copywriter

    2 months ago

    Cape Town, South Africa ninety9cents Full time

    Our Cape Town office is looking for a TTL copywriter with specialities in both ATL and digital to join our creative team. Has proven cut-throat writing skills to work on an international retail brand Able to work across various target markets, platforms and channels A proven understanding of retail brands Keeps a cool head and delivers exceptional results...

  • Copywriting Intern

    6 months ago

    Cape Town, South Africa Kamro Ltd Full time

    **Exciting Opportunity: Copywriting Intern at a Leading UK Personal Branding Agency** Are you passionate about branding and storytelling? We are a dynamic UK-based Personal Branding Agency looking for an enthusiastic and talented Copywriting Intern to join our team. This is a fantastic opportunity to immerse yourself in the world of personal branding,...

  • Mw Copywriter

    8 months ago

    Cape Town, South Africa 99 Cents Full time

    Our Cape Town office is looking for a **Copywriter** with specialities in both **ATL** and Digital to join our Creative Team. - Has proven cut-throat writing skills to work on a new dynamic retail fashion brand - Able to work across various target markets, platforms and channels - A proven understanding of retail brands - Keeps a cool head and delivers...

  • Mw Copywriter

    2 months ago

    Cape Town, South Africa 99 Cents Full time

    Our Cape Town office is looking for a **TTL Copywriter** with specialities in both **ATL** and **Digital **to join our Creative Team. - Has proven cut-throat writing skills to work on an International Retail brand - Able to work across various target markets, platforms and channels - A proven understanding of retail brands - Keeps a cool head and delivers...

  • Copywriter

    4 weeks ago

    Cape Town, South Africa SET Recruitment Consultants Full time

    Copywriter Wanted!???? Location: Simondium, Cape Winelands???? Position: Full-time, On-siteAre you a creative storyteller with a flair for crafting compelling narratives? Do you love the world of food, wine, nature, and hospitality? Join our prestigious estate nestled in the Cape Winelands and bring your wordsmithing magic to life!What We’re Looking For:??...

  • Copywriter

    4 weeks ago

    Cape Town, South Africa Set Consulting Full time

    Copywriter Wanted!???? Location: Simondium, Cape Winelands???? Position: Full-time, On-siteAre you a creative storyteller with a flair for crafting compelling narratives? Do you love the world of food, wine, nature, and hospitality? Join our prestigious estate nestled in the Cape Winelands and bring your wordsmithing magic to life!What We’re Looking For:??...

  • Copywriter

    4 weeks ago

    Cape Town, South Africa Set Consulting Full time

    Copywriter Wanted! ???? Location: Simondium, Cape Winelands???? Position: Full-time, On-site Are you a creative storyteller with a flair for crafting compelling narratives? Do you love the world of food, wine, nature, and hospitality ? Join our prestigious estate nestled in the Cape Winelands and bring your wordsmithing magic to life! What We’re Looking...

  • Copywriter

    2 months ago

    Cape Town, South Africa Silvertree Capital (PTY) ltd Full time

    **Short-form Copywriter** Silvertree Brands is a leading purpose-driven, direct-to-consumer e-commerce company in South Africa, focusing on premium and sustainable brands with global potential. Our portfolio includes UCOOK, Faithful to Nature, and PetHeaven—brands dedicated to being "good for you, good for the planet." **JOB OVERVIEW** **ROLES &...

  • Copywriter

    4 months ago

    Cape Town, South Africa Silvertree Capital (PTY) ltd Full time

    An exciting opportunity has opened up for a creative Copywriter to join the Silvertree Brands team. This full-time role involves crafting compelling copy that tells brand stories, enhances consumer engagement, and supports marketing communications across Faithful to Nature, UCOOK, and PetHeaven. Silvertree Brands is a leading purpose-driven,...