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Social Media
4 weeks ago
Key team member in a small but growing e-commerce business which is the market leader in its sector in South Africa and also expanding internationally.
- Coordinate and manage multiple company brands online presence in line with company strategies:
- manage the day-to-day handling of all social media channels such as Facebook, Instagram, TikTok, Google and YouTube, adapting content to suit different channels.
- oversee, plan, and deliver content across different platforms.
- create engaging multimedia content.
- develop, launch, and manage new competitions and campaigns that promote the organisation and brand.
- form key beneficial relationships with companies across the social media platforms.
- undertake audience research.
- manage and facilitate social media communities by responding to social media posts and developing discussions.
- monitor, track, analyse and report on performance on social media platforms.
- research and evaluate the latest trends and techniques.
- analyse competitor activity.
- recommend improvements to increase performance.
- set targets to increase brand awareness and increase customer engagement.
- work within the approved budget for social media activities.
- liaise with advertising agency re ad spend and performance.
- encourage collaboration across teams and departments.
- Posting press, images and updating information on online store (Shopify).
- Seek and encourage interaction with other online brands and platforms to increase company presence.
- Assist with the coordination and organisation of all events.
- Provide assistance/support to the CEO.
**Competencies Required**:
- a solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers.
- strong copywriting and editing skills suitable for each platform using effective storytelling techniques.
- knowledge and understanding of algorithms and search engine optimisation.
- creative skills for contributing new and innovative ideas.
- strong communication and people skills for articulating ideas to colleagues and clients.
- excellent team working, collaboration and networking skills.
- organisational skills, with the capacity to prioritise and work across multiple projects.
- project and campaign management skills.
- the ability to work well under pressure in order to meet deadlines.
- skills in data analysis and interpreting statistics.
- online community management and customer service skills to strike the balance between publicity and stimulating direct discussion with potential and actual customers.
- Own vehicle - must be able to get to the office in Constantia, limited public transport access
**Salary**: R14,000.00 - R18,000.00 per month
Ability to commute/relocate:
- Constantia, Western Cape: Reliably commute or planning to relocate before starting work (required)
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