Pr Account Manager
12 hours ago
Press Room in Cape Town is looking for a Public Relations Account manager with at least 2-4 years of agency experience and who has a solid understanding of the media landscape in South Africa.
Full time Please send your CV along with salary expectations and examples of writing.
Must have a drivers licence and own a car.
Drive clients’ accounts using all media tools available to create the required media coverage in all PR areas.
- Execute communication strategies and activities for your client accounts, ensuring that programmes and objectives are being adhered to, and that accounts are well organised.
- Participate in agency meetings, initiatives and campaign development meetings.
- Attend/participate in PR industry events
- Read relevant trade, consumer and business media, bringing important issues to the attention of the managing director
- Keep abreast of PR services that will enhance the agency’s client offering
- Attend relevant training courses as agreed with the managing director
- Build positive relationships with colleagues and clients
- In consultation with Managing Director, conceive and develop integrated communication strategies for a portfolio of clients
- Oversee implementation of communications plans including research and idea generation; writing coherent and factually accurate press releases; writing well-informed copy for trade corporate and business publications; interviewing case studies; managing clients’ social media accounts; writing awards; event management etc
- Draft press releases and articles
- Prepare regular status and contact reports for clients
- Plan and manage events ranging from photo calls, press conferences, community events, training days etc. on behalf of clients.
- Building and maintaining effective working relationships with key journalists
- Driving the media relations programme for clients as laid out in the agreed programme of activity
- Proactively seeking and identifying publicity opportunities to ensure that the maximum level of coverage is achieved for your client, project etc.
- Overseeing programmes of media promotional activity, such as competitions
- Understand and advise on media handling including interview briefings, developing Q&A’s and developing statements in a crisis situation
- Have a full understanding of financial controls on all accounts, mark-up rules and budgeting procedures
- Develop news angles and place stories in a cross-section of print, broadcast and online media
- Participate in new business development and prepare proposals and pitches
- Seek opportunities to grow business with existing clients
**Salary**: From R15,000.00 per month
COVID-19 considerations:
Regulations are in place
License/Certification:
- license (required)
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