Performance Marketing Manager Mr Price
2 days ago
**purpose**
The Performance Marketing Manager will drive commercial performance of the E-Commerce business through systematic programs and strategic channels.
**key responsibilities**
- Create and execute ecommerce briefs for new campaigns to drive ecommerce KPI’s.
- Brief seasonal marketing update of digital messaging relating to ecommerce.
- Execute and implement Facebook Catalog Ads.
- Collaboration with relevant teams in the creation and implementation of marketing briefs for digital and paid media channels.
- Manage the working relationship with various digital agencies and affiliate markets.
- Work with ecommerce head to set and monitor budgets for performance marketing.
- Work closely with ecommerce head and brand heads in order to understand objectives and ensure that the relevant data is being collected.
- Assist with the collection and integration of data from multiple sources across the business, maintaining and enhancing data integrity.
- Pull automated reports on a daily/weekly/monthly basis to feedback insights to the relevant teams.
- Consolidating external reports from third party suppliers into a single working document, feedback insights back to the business and track progress over time.
- Collate all marketing visuals into a consolidated document in order to maintain a holistic view of activities across channels.
- Research and test new and innovative digital initiatives to improve our ecommerce performance marketing strategies.
**requirements**
- Degree or Diploma in Marketing, digital marketing qualification is preferred
- 3-4 years’ experience in ecommerce or digital marketing
- Must have campaign management experience, with tools such as, Meta Business Suite, Google marketing platform and affiliate networks
- Experience working with a digital marketing agency
- Excellent verbal and written communication skills for high interaction with a variety of people inside and outside of organization.
- Advanced Excel & PowerPoint experience
**about us**
The People’s Value Champion | Cash-Based | Omni-Channel | Fashion-Value Retailer
The Mr Price Group retails in more than 1400 stores in sub-Saharan Africa and parts of Africa through our 8-trading divisions Mr Price, Mr Price Home, Mr Price Sport, Mr Price Money, Miladys, Sheet Street, Power Fashion and Yuppie Chef.
Mr Price Group is an equal opportunity employer and is committed to Employment Equity.
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