Beck Family Estates

3 weeks ago


Constantia, South Africa Steenberg Hospitality Full time

**Minimum Requirements**:
˚ Degree in Marketing or related field

˚ Min. 5 years Marketing Manager experience, preferably in FMCG environment

˚ Passion for premium brand building required - passion for wine advantageous

˚ Clear track record of marketing campaign delivery, management and positive sales impact

˚ Understanding of how local programs can be adapted &/or scaled for global markets

˚ Ability to forecast a number of tools and work with all business functions to accurately determine and quantify marketing needs and ROI

˚ Demonstrates leadership and business insight

˚ Strategic approach with operational capability

˚ Analytics and reporting expertise

˚ Problem solver with strong communication, interpersonal and stakeholder management skills

˚ Self-starter who can multi-task with attention to detail and ability to meet deadlines

˚ Innovative thinking and creativity

˚ Positive attitude

**Job Overview**:
Global brand champion & face of the brand: Sets and hold the reigns on the strategic direction of “Brand

Steenberg” while simultaneously owning the scaleable marketing strategy for Steenberg Wines.

˚ Overall parent brand custodian, collaborating with all key stakeholders and providing the necessary framework, standards and tools required to build a cohesive premium brand with widespread international appeal

˚ Lead formulation of Steenberg Vineyards’ integrated annual plans including situational reviews, data-rich insights and focused marketing plans that drive local and global market expansion

˚ Manage the implementation of all Steenberg Vineyards marketing programs from ideation, creative development and budget ownership right through to analyzing and reporting on key performance indicators

˚ Prepare, analyse and submit monthly marketing performance reviews aligned to planned objectives and KPIs

˚ Collaborate with cross-functional teams that offer a touch point for brand growth to define acquisition goals, tactics and executional standards

˚ Monitor competitive landscape and market trends ensuring that Steenberg Wines are positioned at the forefront, and leading innovation and renovation projects where required to achieve and maintain this

˚ Develop and manage annual budget - constantly reviewing spend for opportunities to increase efficiency and results.

˚ In conjunction with internal and external Business Intelligence resources, ensure that all available data (category, channel, customer, consumer, competitor etc) is analysed to support the development of unrivaled marketing plans

˚ Be an informed business, category and brand champion regarding winemaking, winegrowing, wine vintages and the distinct benefits and availability of our entire range - products, awards and accolades

˚ Manage assigned marketing relevant integration projects or ad-hoc duties and responsibilities assigned by leadership team

**Job Types**: Full-time, Permanent

Ability to commute/relocate:

- Constantia, Western Cape: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelors (required)

**Experience**:

- Marketing Management in an FMCG environment: 5 years (required)

Application Deadline: 2023/03/31


  • Beck Family Estates

    6 days ago


    Constantia, Western Cape, South Africa Steenberg Hospitality Full time

    Minimum Requirements:̊ Degree in Marketing or related field ̊ Min. 5 years Marketing Manager experience, preferably in FMCG environment ̊ Passion for premium brand building required - passion for wine advantageous ̊ Clear track record of marketing campaign delivery, management and positive sales impact ̊ Understanding of how local programs can be...