Marketing Manager

4 weeks ago


Bryanston, South Africa The forum company Full time

**Job Title**:
Marketing Manager

**Date**:
2/06/15

**Job Location**:
The Forum - Johannesburg

**Company Industry**:
Hospitality

**Job Role**:
Specialist

**Joining Date**:
ASAP

**Employment Status**:
Permanent

**Manages Others**:
Yes

**Role Purpose**:
The forum company is South Africa’s leading Venue and Events company. We currently operate two venues in Johannesburg as well as one in Cape Town and are launching 2 further venues in Johannesburg in 2023. We founded and run the Turbine Art Fair.

**Key Tasks and Outcomes**:
**Marketing and Brand development across all brands**
- Overall brand and corporate identity management
- Development and execution of the company’s marketing plan
- Develop and implement strategies to sell and market our products and services
- Design and implement plans to incept, grow and develop untapped clients markets and sectors
- Conduct market research and provide company updates
- Interpret results from the market research activities, including measuring customer satisfaction
- Maintain a positive image of the company and its’ brand
- Control the effectiveness of marketing campaigns
- Budget management to ensure long term profitability of the company
- Develop, in conjunction with management, targets and goals annually to be reviewed on a monthly basis for achievement
- Review current database of clients (present and past) and develop a contact plan for future business growth
- Planning and preparing presentations
- Establishing and maintaining profitable relationships to create customer delight
- Provide management with input and feedback on market trends and changes

**Operational**
- Construct an integrated marketing programme that delivers superior value
- Marketing support for project team
- Internal event support
- Servicing of new collateral and branded items

**Budget management**
- Budget development and control, in conjunction with Finance
- Effective management and control of expenses
- Long term maximization of profitability
- Capture value from customers to create profits and customer equity

**Communications and Advertising**
- Develop proposed plan for creating a unique and differentiated social media marketing plans
- Development and management of digital strategy
- Implementation of all marketing communications activities including: Public Relations; Advertising; Corporate Communications; Events Marketing; Websites, Intranet and Electronic Communications; Internal Communications
- Communicating new product developments to prospective clients

**Skills/Knowledge**:

- Marketing and Sales management
- Presentations and Communication
- Public Relations
- Microsoft office
- Social Media management/ Marketing
- Planning, Implementation and Control
- Knowledge of the hospitality industry
- Web Analytics

**Competencies required for the role**:

- **Essential -**_
- Ability to work with other people
- Ability to relate and network at all levels within an organisation
- Strong verbal and presentation skills
- Confidence in formal situations
- Able to persuade and influence
- Creative and innovative in their approach
- Extremely organised and delivers to expectations
- Copes in pressurised situations and is able to adapt to changing circumstances
- Commercial understanding and focused on financial goals
- **Desirable -**_
- Leading and management
- Innovative and Resourceful
- an interest in high end events
- Written Communication
- Able to formulate strategies
- Seeks out detailed information in order to makes decisions
- Learns new things rapidly
- Graphic design knowledge

**Career Level**:
Mid

**Years of Experience**:
3 years in a Marketing

Manager role

**Educational level**:
Marketing diploma or degree

**Other**:
Corporate or luxury market expereince

This role reports directly to the MD.

**Salary**: From R30,000.00 per month

COVID-19 considerations:


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