Brand and PR Manager

3 weeks ago


Johannesburg, South Africa BAIC SA Full time

**Job Summary**: Fully responsible for BAIC South Africa brand and PR work, formulate annual brand development strategy and implementation plan and follow up the completion, responsible for dealer showroom construction and publicity.

**Duties and Responsibilities**
- Responsible for the formulation of BAIC South Africa annual brand development strategy and implementation plan, leading the team to promote the implementation.
- Formulation of BAIC South Africa dealer showroom construction standards, shopfitting supplier selection and corresponding shopfitting work.
- Online digital media and offline advertising
- External Media relations
- Formulation of dealership shopfitting upgrade plan.
- Management and promotion of daily work of brand agency and shopfitting supplier
- Management of annual publicity activities planning and implementation.
- Annual preparation and controlling of the budget.
- Management of company social media platform
- Management of dealer monthly & quarterly plans
- Other branding and PR duties assigned by Marketing Director

**Education and Experience**

Minimum 10 years’ experience in the automotive industry in Brand and PR in OEM environment and knowledge of the South African automotive market

Experience in managing a team within Brand and PR space.

Good communication skills and strong execution

Must have Diploma or equivalent qualification in Sales and/or Marketing.

Post graduate qualification will be an added advantage

Ability to Commute:

- Johannesburg, Gauteng (required)

Ability to Relocate:

- Johannesburg, Gauteng: Relocate before starting work (required)


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