Social Media Coordinator

3 days ago

Durban, KwaZulu-Natal, South Africa Pave America Full time
Job Summary:

The Social Media Coordinator will be responsible for executing Pave America's social media strategy, managing content calendars, and creating engaging posts that align with brand messaging. This role will work closely with the marketing team to enhance brand awareness, drive engagement, and generate leads through compelling social content.

This is a fully remote position; however, we prefer candidates based in Northern Virginia due to occasional travel to our headquarters in Warrenton, VA for key meetings and team events.

Essential Job Duties & Responsibilities:

Social Media Strategy & Execution

  • Assist in developing and executing social media strategies that align with business objectives.
  • Manage and update content calendars to ensure consistent posting across all social media platforms.
  • Monitor trends and adjust strategies to increase engagement and reach.

Content Creation & Management

  • Create, schedule, and publish engaging content across LinkedIn, Facebook, Instagram, and other relevant platforms.
  • Design and edit social media graphics, short videos, and other visual content to support brand messaging.
  • Write compelling captions, hashtags, and calls to action to encourage interaction.

Community Engagement & Review Management

  • Monitor and respond to comments, messages, and reviews in a timely and professional manner.
  • Engage with followers, industry leaders, and partners to foster relationships and brand loyalty.
  • Identify opportunities for user-generated content and brand advocacy.
  • Manage online reviews, encouraging satisfied customers to leave positive feedback on Google, Facebook, and other platforms.
  • Develop and execute strategies to generate more reviews, improving online reputation and credibility.

Analytics & Performance Tracking

  • Track key social media metrics, analyze data, and provide insights to optimize content performance.
  • Prepare regular reports on engagement, follower growth, and campaign success.
  • Adjust strategies based on performance insights to enhance reach and engagement.

Collaboration with Marketing & Sales Teams

  • Work closely with regional marketing managers and sales teams to create social media campaigns that support lead generation efforts.
  • Align social media messaging with overall marketing initiatives and promotional campaigns.
  • Coordinate with the creative team to develop high-quality visuals and multimedia content.

Trend Awareness & Innovation

  • Stay up to date on social media trends, platform updates, and industry best practices.
  • Identify new opportunities for engagement and content innovation.
  • Experiment with emerging social media features and formats to keep content fresh and engaging.
Qualifications (Experience, Education & Certifications, Key Attributes):

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
  • 1-3 years of experience in social media management or digital marketing.
  • Strong understanding of social media platforms, trends, and best practices.
  • Proficiency in social media scheduling tools (e.g., Hootsuite, Buffer) and design software (e.g., Canva, Adobe Creative Suite).
  • Excellent writing, editing, and communication skills.
  • Ability to analyze performance metrics and adjust strategies accordingly.
  • Strong attention to detail, creativity, and ability to multitask.
  • Experience in the construction, paving, or B2B industry is a plus.

Physical Requirements:

  • Remaining in a stationary position, often standing or sitting for prolonged periods: Occasionally
  • Moving about to accomplish tasks at a worksite or moving from one worksite to another: Constantly
  • Moving self in different positions to accomplish tasks in various environments, such as stooping, kneeling, or crouching: Rarely
  • Adjusting, moving and lifting objects in all directions: Rarely
  • Talking and hearing to communicate with others: Constantly
  • Seeing to perform job duties at close range, such as monitors or screens: Constantly
  • Seeing to perform job duties at a distance, such as driving or operating equipment: Occasionally
  • Repeating motions that may include the wrists, hands and/or fingers: Constantly
  • Ascending or descending ladders, stairs, scaffolding, ramps, poles and the like: Rarely
  • Operating machinery and/or power tools: Rarely
  • Operating motor vehicles or heavy equipment: Occasionally
  • The ability to travel regionally or nationally: Occasionally

Physical Demands:

  • Sedentary work that primarily involves sitting/standing: Constantly
  • Light work that includes moving objects up to 20 pounds: Occasionally
  • Medium work that includes moving objects up to 50 pounds: Occasionally
  • Heavy work that includes moving objects up to 100 pounds or more: Rarely

Working Conditions:

  • Low temperatures: Rarely
  • High temperatures: Occasionally
  • Outdoor elements such as precipitation and wind: Occasionally
  • Noisy environments: Occasionally
  • Hazardous conditions: Rarely
  • Shift work, to include overnight work: Never
  • Frequent overtime, including weekends: Never
  • Office environment: Constantly

Pave America and its companies offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.

We are an Equal Opportunity Employer and comply with OFCCP regulations. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law. We actively promote diversity and inclusion within our workforce. Pave America and its companies promote a drug-free workplace. We will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries. In compliance with OFCCP requirements, we invite applicants to voluntarily self-identify their gender, race, and veteran status. Submission of this information is voluntary and refusal to provide it will not subject you to any adverse treatment.

#J-18808-Ljbffr

  • Social Media Coordinator

    3 weeks ago

    Durban, KwaZulu-Natal, South Africa Hollywoodbets Full time

    Being a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africas biggest success stories. From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa and the United Kingdom. And thats just the beginning. Our talented Team is on a mission to increase our global footprint,...

  • Social Media Coordinator Mr Price Home

    4 weeks ago

    Durban, KwaZulu-Natal, South Africa Mr Price Group Full time

    Job title : Social Media Coordinator Mr Price HomeJob Location : KwaZulu-Natal, DurbanDeadline : Not specifiedQuick Recommended LinksJobs by Location Job by industries Job DescriptionWe are seeking a dynamic and creative Social Content & Influencer Coordinator to join our social team. This role blends content creation with influencer relations to ensure our...

  • Social Media Content Developer Opportunity

    7 days ago

    Durban, KwaZulu-Natal, South Africa Hollywoodbets Full time

    Job SummaryWe are seeking a highly motivated and experienced Sports Content Coordinator to join our Digital Team in Umhlanga, Durban. The ideal candidate will be responsible for developing and executing a results-driven social media strategy to increase our online presence and improve marketing efforts. Key responsibilities include:• Executing a social...

  • Social Media Campaign Manager

    3 days ago

    Durban, KwaZulu-Natal, South Africa Pave America Full time

    Job SummaryPave America is hiring a Social Media Campaign Manager to lead the development and execution of our social media campaigns. The successful candidate will have a proven track record of creating and implementing successful social media strategies.Key Responsibilities:Develop and execute social media campaigns that align with business...

  • Social Media Marketing Coordinator

    3 days ago

    Durban, KwaZulu-Natal, South Africa Sncf Connect & Tech Full time

    About UsSncf Connect & Tech is a leading provider of digital solutions for the sports and entertainment industries. We are committed to delivering high-quality products and services that exceed our customers' expectations.Job DescriptionDevelop and implement a comprehensive social media strategy that aligns with our business objectives.Collaborate with our...

  • Social Media Engagement Specialist

    2 days ago

    Durban, KwaZulu-Natal, South Africa Icebolethu Full time

    As a leading provider of dignified burial solutions, Icebolethu Group is seeking a skilled Digital Community Agent to manage its online presence. This role involves monitoring and responding to social media conversations, capturing lead generation, and escalating complex issues to relevant departments.ResponsibilitiesProvide accurate and timely responses to...

  • temp virtual social media assistant

    3 weeks ago

    Durban, KwaZulu-Natal, South Africa RS Recruitment Services Full time

    RS Recruitment Services is assisting a well-established UK-based organisation in the WELLNESS industry to recruit a TEMP VIRTUAL ASSISTANT to work remotely from South Africa at the back end of one of their social media platforms. This position will initially be temporary with the possibility of becoming permanent. Approximately R7 500 per month or R45 per...

  • Sports Content Coordinator

    3 weeks ago

    Durban, KwaZulu-Natal, South Africa Hollywoodbets Full time

    Job title : Sports Content Coordinator (Digital)Job Location : KwaZulu-Natal, DurbanDeadline : March 28, 2025Quick Recommended LinksJobs by Location Job by industries Job DescriptionBeing a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africa's biggest success stories. From humble beginnings in Durban,...

  • Sports Content Coordinator

    1 week ago

    Durban, KwaZulu-Natal, South Africa Hollywoodbets Full time

    Being a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africas biggest success stories. From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa and the United Kingdom. And thats just the beginning. Our talented Team is on a mission to increase our global footprint,...

  • Sports Content Coordinator Role

    7 days ago

    Durban, KwaZulu-Natal, South Africa Hollywoodbets Full time

    Company OverviewHollywoodbets is a leading entertainment company that has grown from humble beginnings in Durban to become a powerhouse brand operating across Africa and the United Kingdom. Our mission is to increase our global footprint, embracing challenges and staying ahead of the curve.Job DescriptionWe are seeking a talented Sports Content Coordinator...

  • Media Buying Coordinator

    3 days ago

    Durban, KwaZulu-Natal, South Africa Pro Tem Recruitment Full time

    Effective communication is the backbone of any successful partnership.Job title: Programmatic Analyst (DV360) - DurbanThis role calls for a highly skilled Digital Media Specialist able to thrive in KwaZulu-Natal and bring value to our Programmatic team.Job RoleWe're looking for a seasoned Digital Media Specialist to contribute to our Programmatic team's...

  • Content Development Director

    3 days ago

    Durban, KwaZulu-Natal, South Africa Sncf Connect & Tech Full time

    Social Media MarketingThe Social Media Marketing Coordinator will play a critical role in developing and implementing a comprehensive social media strategy that drives engagement and conversions. This will involve creating engaging content for social media platforms, executing paid media campaigns, and monitoring analytics to inform future strategies.Key...

  • Junior Marketer

    2 weeks ago

    Durban, KwaZulu-Natal, South Africa Stratogo Full time

    Position: Junior Marketing Location : Durban Junior Marketing Coordinator (Durban) Were looking for a dynamic Junior Marketing Coordinator to join the our Durban team If youre creative, organized, and have a knack for social media, this could be the perfect opportunity for you.What Youll Do: Assist with marketing campaigns and promotions Manage and grow...

  • Responsable Juridique Corporate

    3 days ago

    Durban, KwaZulu-Natal, South Africa Sncf Connect & Tech Full time

    Job title: Sports Content Coordinator (Digital)Job Location: KwaZulu-Natal, DurbanDeadline: March 28, 2025Job DescriptionBeing a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africa's biggest success stories. From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa...

  • Digital Media Specialist

    3 days ago

    Durban, KwaZulu-Natal, South Africa Pro Tem Recruitment Full time

    Last updated: We strive to keep our job listings current, ensuring you receive the most accurate information possible.Job title: Programmatic Analyst (DV360) - DurbanOur team operates in KwaZulu-Natal, offering a diverse range of opportunities.Job DescriptionWe are seeking an experienced Digital Media Specialist as part of our dynamic Programmatic team. In...

  • Marketing Graduate Position

    4 days ago

    Durban, KwaZulu-Natal, South Africa University of Fort Hare Full time

    About the RoleWe are seeking a highly motivated Marketing Graduate to join our dynamic team at the University of Fort Hare. Key ResponsibilitiesCampaign Development: Assist in planning and executing marketing campaigns across multiple channels, including social media, email, and websites.Market Research: Conduct research to identify trends, customer...

  • Digital Content Specialist Position

    7 days ago

    Durban, KwaZulu-Natal, South Africa Hollywoodbets Full time

    About UsHollywoodbets is one of South Africa's biggest success stories, with a reputation for excellence and innovation. We're looking for a skilled Sports Content Coordinator to join our Digital Team in Umhlanga, Durban. This is an exciting opportunity to contribute to the growth and expansion of our global operations.Key ResponsibilitiesThe successful...

  • Digital Sports Content Manager

    3 days ago

    Durban, KwaZulu-Natal, South Africa Sncf Connect & Tech Full time

    Social Media StrategyThe successful candidate will be responsible for developing and implementing a comprehensive social media strategy that aligns with our business objectives. This will involve creating engaging content for social media platforms, executing paid media campaigns, and monitoring analytics to inform future strategies.Key...

  • Advisor: Social Development

    2 weeks ago

    Durban, KwaZulu-Natal, South Africa South African Local Government Association Full time

    Job title : Advisor: Social DevelopmentJob Location : KwaZulu-Natal, DurbanDeadline : March 13, 2025Quick Recommended LinksJobs by Location Job by industries QUALIFICATIONS AND EXPERIENCE A relevant tertiary Degree in Community Development or Development Studies or equivalent Valid Driver's License and frequent travelling At least 3 years' relevant...

  • Marketing Communications Specialist

    3 days ago

    Durban, KwaZulu-Natal, South Africa Pave America Full time

    Job OverviewPave America is seeking a skilled Marketing Communications Specialist to join our team. This role will be responsible for executing our social media strategy, managing content calendars, and creating engaging posts that align with our brand messaging.Key Responsibilities:Develop and execute social media strategies that align with business...