Communications Specialist

1 week ago

Bellville, Western Cape, South Africa Santam Insurance Full time

About The Company

Santam is the market leader in the general insurance industry in Southern Africa. We are a large, diversified, expanding and transforming company and whilst based in South Africa, we are rapidly moving into a number of emerging markets, both in Africa and Asia.

Our success is rooted in our passion for our clients and everything we do is centered on our delivery of Insurance Good and Proper. We're about people. People drive our business so it follows that we want to recruit the best people possible whether they work for us permanently or for a short time as temporary employees.

Job Opportunity

This exciting opportunity is available in our Broker Services Business unit based at Head Office in Cape Town to fulfil a Communications Specialist role.

The Communication Specialist will be responsible to develop a comprehensive communication plan for brokers which aligns with the SBS and Claims Strategy, supported by Santam's Customer Experience (CX) initiative.

Job Description

  • In support of the brand strategy, create and implement simplified, effective and fit-for-purpose communication plans that meet broker and business needs.
  • Curate content that stands out amidst the noise, both in terms of language and design.
  • Maximise opportunities to drive communication strategies to deliver the right message to the right target audience, using the right communication channel/s.
  • Conduct communication audits to measure achievement of objectives, including providing reporting on open rate and click rate on all the broker comms from Everlytic.
  • Support and advise SBS divisions in their communication efforts to Brokers (communication action plans).
  • Form communication partner for cross-function teams within Marketing and Corporate Communication to plan for delivery of communication services.
  • Build and maintain effective relationships with internal stakeholders (e.g. Exco, Client excellence Board, Marketing, Communications, and Business Units).
  • Engage and manage a range of suppliers, where appropriate, to help deliver the communications agenda.
  • Collaboration with Commercial Underwriting to ensure that underwriting circulars are easy to understand, professional and meet all our CI (corporate image) requirements.
  • Communicate the benefits of using online tools i.e. Broker portal, App, calculators, etc.
  • Align broker communications with content marketing themes and blog articles.
  • Repurpose PR articles into broker communications and assist in distributing newsletters via Everlytic.

Qualifications

  • Relevant Qualification in Communication/similar.

Experience

  • Experience in editing, summarising and rewriting copy.
  • At least 6 years' communication experience, including journalistic/writing experience as well as experience in a corporate communication environment.
  • Crisis management experience.
  • Experience working with digital/social media.
  • Experience in developing and executing successful communications plans directed towards multiple stakeholders.
  • Abreast of current communications trends.

Knowledge

  • In depth knowledge of the media industry and financial services industry.
  • Good understanding of the South African media landscape.
  • Computer literate (MS Office package).
  • Writing and editing knowledge.
  • Have an interest in current affairs.

Skills

  • Good verbal and written communication skills.
  • Strong negotiating and influencing skills.
  • Project management skills.
  • Budget management skills.
  • Delivery/results oriented.
  • Strong research skills.
  • Deadline driven.
  • Lateral thinker i.e. can see the bigger picture/ alternatives.

Competencies

  • Collaborates – building partnerships and working collaboratively and inclusively with others to meet shared objectives.
  • Client focus – building strong client relationships and delivering client centric solutions.
  • Drives results – consistently seizing opportunities and achieving results even under tough circumstances.
  • Flexibility and adaptability – rebounding from setbacks and adversity when facing difficult situations.
  • Cultivates Innovation – Creating new and better ways for the organisation to be successful.
  • Attention to detail.
  • Analytical.
  • Planning and organising.
  • Problem solving.

Build a successful career with us

We're all about building strong, lasting relationships with our employees. We know that you have hopes for your future – your career, your personal development and of achieving great things. We pride ourselves in helping our employees to realise their worth. Through its five business clusters – Sanlam Fintech, Sanlam Life and Savings, Sanlam Investment Group, Sanlam Allianz, Santam, as well as MiWay and the Group Office – the group provides many opportunities for growth and development.

Turnaround time

The shortlisting process will only start once the application due date has been reached. The time taken to complete this process will depend on how far you progress and the availability of managers.

Our commitment to transformation

At Santam we are committed to transformation and embracing diversity. This commitment is what drives us to achieve a diverse workplace with employment equity as a key goal to create an inclusive workforce, representative of the demographics of our society. In achieving our employment equity goals we give preference to applicants from the designated groups in alignment with the Divisions Employment Equity targets.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing, Public Relations, and Writing/Editing

Industries

Insurance

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