Senior Marketing Campaigns Executive – Liverpool

1 week ago


Province of North West, South Africa Blue Legal Full time

Home Senior Marketing Campaigns Executive – Liverpool

Senior Marketing Campaigns Executive – Liverpool

Location: North West
Salary: Market Rate
Contract type: Permanent
Date posted: 04/12/2023

Blue Legal have collaborated with a leading regional law firm to source a Senior Campaigns Executive to join their office based in the North West. The role holder will support with marketing planning and implementation of effective sector-specific campaigns to support business objectives. You will be a part of a creative and forward-thinking marketing team, reporting into the Senior Marketing Manager.

Roles and Responsibilities:

  1. Develop integrated marketing campaigns to acquire and retain client relationships and promote the firm's brand identity.
  2. Implement marketing campaigns and measure effectiveness against business objectives, including web analysis and evaluation of KPIs.
  3. Coordinate with other Marketing teams (PR / Internal Comms / Digital) as required to ensure the successful delivery of campaigns.
  4. Collaborate with external agencies as required to deliver campaign activity.
  5. Write, edit, and proofread copy for promotional materials within marketing campaigns.
  6. Support the firm's social strategy and assist with content across the firm's social channels.
  7. Assist with any ad hoc projects within the marketing team as a whole.

Candidate:

  1. A minimum of four years' experience in a B2B environment.
  2. Strong marketing skills with an eye for detail.
  3. Previous experience working within a legal/professional services firm would be ideal.
  4. Proficient in using Word, Excel, PowerPoint, MS Teams, and Zoom.

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm, or a high-profile relevant Association or Agency will be considered.

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