Mass Market Representative
4 days ago
Job Title: Mass Market Representative
Location: Gabon
Job Overview:
We are seeking a proactive and results-driven Pharmacy Sales Representative to join our client's team. This role is essential for promoting pharmaceutical products to pharmacies and healthcare professionals, ensuring that the client's offerings effectively meet the needs of patients and providers.
The ideal candidate will drive expert recommendation on key brands through the effective selling, detailing, and merchandising of our client's brands to all relevant HCPs (Pharmacists, Pharmacy assistants, Front shop assistants, Clinic sisters and others as may be determined from time to time) in-line with our client's relevant Policy & Procedures and local regulatory & ethical code guidelines.
Key Responsibilities:
- Sales and Promotion: Actively promote and sell the client's pharmaceutical products to pharmacies, achieving sales targets and objectives.
- Relationship Management: Build and maintain strong relationships within the pharmacy channel to maximise business opportunities and grow the business.
- Market Research: Conduct market analysis to identify potential clients and understand the competitive landscape, adapting strategies as necessary.
- Product Expertise: Maintain comprehensive knowledge of the client's product portfolio, including indications, contraindications, and clinical data, to provide accurate information to clients. Detail pharmacists and pharmacy assistants and train staff in-store during planned Lunch & Learn sessions (6 per month).
- Training and Support: Offer training and support to pharmacy staff on product usage, benefits, and compliance with regulations.
- Coordination: Co-ordinate the efforts of assigned 3rd Party merchandising agents.
- Reporting: Prepare and submit regular reports on sales activities, market trends, and client feedback to management.
- Negotiation: Negotiate the order to meet demand and expected off-take and pull through of stock and negotiate adequate share of shelf (SoS), forward share (in line with market share) to drive consumption.
- Compliance: Ensure compliance with the customer relationship management tool.
Qualifications:
- Education: A university degree (preferably in science, medical or paramedical field, FMCG).
- Experience: 1-3 years proven experience in pharmaceutical sales or a related field, with a strong understanding of pharmacy operations and FMCG.
- Skills: Excellent communication, negotiation, and interpersonal skills; ability to build rapport with clients.
- Self-Motivated: Strong organizational skills and the ability to work independently to achieve sales goals.
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