Commercial Director

Commercial Director (Education / Learnerships / Admissions) HyperionDev is one of the largest providers of accelerated tech education in EMEA and one of the oldest providers of 'coding bootcamps' in the world. We work with top universities such as Imperial College London, The London School of Economics, The University of Edinburgh, and Stellenbosch University to deliver structured technical courses and bootcamps that accelerate people into fulfilling tech careers. We have been recognised as one of the top education technology scaleups in the world and gained the financial backing of Meta (previously Facebook) which recognised us as the most socially impactful startup operating in Africa, where we initially started our work. We are dedicated to closing the global tech skills gap and we achieve this by integrating tech education with human mentorship and expert code review powered by a workforce in Southern Africa, which lowers the cost of an accessible education in technology. This model has been successful, allowing us to reach millions of learners a year from over 60 countries. We have also partnered with government bodies such as the UK's Department for Education who provide scholarships for students to study on our bootcamps and gain employment at companies such as AstraZeneca and the United Kingdom's National Health Service (NHS). We're backed by nearly 2000 investors, having raised the largest crowdfunding round of funding for an edtech company in history. As a primarily bootstrapped, profitable, and scale‑up tech business join us as we play our part in making the world a more stable, safer, and fair place. About The Role As our Commercial Director , you'll take full ownership of revenue growth across all of HyperionDev's education products—both consumer and enterprise. You'll lead and scale the Admissions, Learnerships, Collections, and Student Success teams, creating an integrated strategy that drives performance, improves student outcomes, and unlocks new growth opportunities. On the B2C side, you'll be responsible for our end-to-end admissions funnel: optimising how we attract, engage, and convert applicants across multiple markets. You'll improve the way we sell education, exploring new financing models (like student loans) and driving innovation in payment pathways to remove friction from the enrolment process. On the B2B side, you'll play a pivotal role in expanding our Learnerships offering with South African employers. You'll build trusted partnerships, position HyperionDev as the leading tech education partner, and co-create workforce development initiatives that deliver real ROI for our partners. Beyond revenue ownership, you'll help shape our company culture and leadership practices. You'll define team structures, scale operations, and contribute to cross‑departmental planning as a senior leader in the business. As HyperionDev expands internationally, you'll lead the commercial push to take our edtech offering into markets like the UK, US, and Europe. You'll forecast revenues, manage KPIs, and build scalable systems for international student admissions and enterprise sales. Your experience in commercial sales, team building, and operational execution will be essential to driving our next phase of growth. This role is ideal for a mission‑driven, high‑performance leader who thrives in a fast‑moving startup environment, with a bias for execution and a sharp focus on outcomes. Responsibilities Drive Revenue Growth & Sales Strategy Set, manage, and deliver quarterly revenue targets across B2C and B2B education products. Define and execute commercial strategies for direct‑to‑consumer admissions and B2B Learnerships/enterprise sales. Optimise sales funnels and improve lead‑to‑sale conversion rates, working closely with marketing, data, and finance. Explore and implement alternative student financing and payment models to boost enrolment and reduce friction. Build & Lead High-Performing Teams Lead and grow the Admissions, Learnerships, Collections, and Student Success teams. Set and track individual and team KPIs, ensuring performance is aligned to business goals. Hire, train, and retain top talent while fostering a culture of accountability, motivation, and purpose. Manage departmental OKRs and contribute to broader leadership planning and strategy. Operational & Data Excellence Oversee the tracking, reporting, and analysis of admissions and revenue data to inform decision‑making. Identify and address bottlenecks in the applicant journey and admissions pipeline. Monitor team productivity, quality metrics, and student outcomes (onboarding, satisfaction, progression, and NPS). Implement scalable systems and processes to support international growth and multi‑region operations. Market Expansion & Stakeholder Engagement Collaborate with Marketing on go‑to‑market strategies for new regions, factoring in local context, competition, and compliance. Build and nurture relationships with finance providers and Learnership stakeholders. Represent HyperionDev in key partner conversations and market development initiatives. Conduct ongoing competitor and market research to inform product positioning and sales strategy. Company‑Wide Impact Lead continuous improvement projects in revenue‑related processes, especially within Admissions and Student Success. Contribute to cross‑functional planning and leadership initiatives, helping shape organisational culture and direction. Champion customer‑centricity and impact‑focused thinking across all touchpoints in the student journey. Requirements Leadership & Team Management 10+ years of full‑time experience in sales, business development, or commercial strategy. 5+ years in a senior leadership role directly managing customer‑facing sales teams of 5 or more reps (admissions, field sales, or SDRs). Proven success in leading revenue‑focused teams, owning KPIs and performance outcomes (directly or via team leads). Sales Performance & Execution Demonstrated track record of consistently exceeding sales quotas and revenue targets—both individually and as a team leader. Prior experience building and scaling sales or sales development teams in a fast‑growth startup or high‑velocity environment. Hands‑on experience with CRM tools (e.g. HubSpot, Salesforce) to manage pipeline accuracy, forecasting, and performance reporting. Strong analytical skills: able to interpret sales data, optimise conversion funnels, and forecast revenue from spreadsheets and CRM dashboards. Market & Sector Knowledge Strong knowledge of enterprise education sales across South Africa, the UK, and the US — including Learnerships, Apprenticeships, student acquisition, and employer partnership models. Experience working cross‑functionally with Marketing and Customer Success to drive alignment and efficiency across the revenue funnel. Communication & Attributes Exceptional written and verbal communication skills. Detail‑oriented and data‑driven, with a proactive, problem‑solving mindset. Demonstrates curiosity and enthusiasm for online learning, tech education, and the future of skills development. Preferred 3+ years leading a Learnership, Apprenticeship, or edtech sales team that generated $5M+ in annual revenue. Prior sales leadership in online education targeting the US, UK, or South African markets. Experience selling into or partnering with universities, bootcamps, or training providers. Familiarity with basic programming or technology concepts (e.g. Python, Java, tech stacks). Experience in digital marketing, paid media, or lead generation strategy. A degree in Commerce, Marketing, or Business Administration. Benefits Equity: As a senior leadership role within the company, you may be eligible for direct ownership in the business through our stock option scheme. The company has been approached for acquisition by a number of billion‑dollar leaders in the tech education space and is backed by investors from the US, UK and South Africa, and we want you to directly share in the success of the business. Hybrid work: We are a hybrid work organisation offering flexibility on your schedule. Remote working options are available for candidates not in proximity to a HyperionDev Campus. Learn new tech skills: We offer our employees the opportunity to enrol part‑time in our Coding Bootcamps. Join the heart of tech in Africa, Europe and the US: You'll work with the best of the best and rub shoulders with the world leaders in edtech, developer education, and developer assessments. Join one of the most ambitious and highest‑performing tech companies in the space, with a management team that draws on their former experience from top tech companies. Life‑changing work: Solve real problems that make education and tech careers accessible to those who need it most: you're allowed to brag about it. Our Values We’re a people‑forward company with a purpose that underlines everything we do. We’re obsessed with the potential in people and challenge them to do their best work. We embrace a culture of growth and learning to deliver on our vision and ours is a relentless quest for improvement. Seniority level Director Employment type Part‑time Job function Business Development and Sales E‑Learning Providers #J-18808-Ljbffr