Head of Creative

7 days ago

Cape Town, South Africa Kuda Full time

Head of Creative Kuda is a money app for Africans on a mission to make financial services accessible, affordable and rewarding for every African on the planet. We’re a tribe of passionate and diverse people who dreamed of building an inclusive money app that Africans would love, so it's only right that we ended up with the name ‘Kuda', which means ‘love' in Shona, a language spoken in the southern part of Africa. We’re giving Africans around the world a better alternative to traditional finance by delivering money transfers, smart budgeting and instant access to credit through digital devices. We’ve raised over $90 million from some of the world's most respected institutional investors, and we’re rolling out our game-changing services globally from our offices in Nigeria, South Africa, and the UK. Role Overview We’re looking for a Head of Creative to lead Kuda’s rebrand and make it shine across everything we do. You’ll help position Kuda for the future while making sure we stay relatable, bold, and unmistakably Kuda. This is a hands‑on leadership role – you’ll be shaping strategy, inspiring a talented creative team, and rolling up your sleeves to bring big ideas to life. Key Responsibilities Lead the rebranding of Kuda alongside our agency partner and implement it consistently across all channels and touchpoints Develop and oversee a cohesive creative strategy that aligns with business goals and resonates with target audiences Manage, mentor, and inspire the creative team to deliver high‑quality, innovative work Collaborate cross‑functionally with Product, Marketing, and Customer Experience teams to ensure brand consistency and impact Define and maintain visual and verbal brand guidelines Drive the development of creative campaigns and experiences that enhance brand perception and engagement Monitor creative performance and provide insights to optimize campaigns and brand initiatives Stay ahead of trends in fintech, design, and brand experience to ensure Kuda remains a market leader Requirements 7‑8 years of experience in creative leadership, preferably in fintech or tech‑focused industries Proven experience leading and managing creative teams Strong portfolio demonstrating expertise in branding, visual identity, and integrated campaigns Hands‑on understanding of design and creative processes, with proficiency in key creative tools Strategic thinker with excellent communication and stakeholder management skills Experience in translating business goals into compelling creative solutions Fintech experience is advantageous Benefits A great and upbeat work environment populated by a multinational team Pension Career development & growth Competitive annual leave plus

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