Brand Manager

Unilever is currently hiring for a Brand Manager Function: Marketing Reports to: Senior Brand Manager/Marketing Manager Scope: Southern Africa HC Location: La Lucia Ridge/ 61 Katherine Street Terms & Conditions: Full time; SA Citizens only ABOUT UNILEVER With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future. HOME CARE SOUTHERN AFRICA Home Care is on a mission to deliver a Clean Future through superior, sustainable, and great value household cleaning and laundry products. Globally Unilever Home Care is a €12,3 billion business and is the #1 business on volume share, accounting for 23% of total HC units sold globally. Home Care Southern Africa is a 133 year old iconic business with 4 core categories: Fabric Cleaning (65%), Home & Hygiene (29%), Fabric Enhancers (5%) and Unilever Professionals (1%). Home Care generates R11 billion rand business, growing at an average of 8% in the last 3 years. 72% of our business occupies winning share business, with #1 or 2 share positions in most of the categories we play in. Southern Africa is amongst the top 5 priority cells for global Home Care. In South Africa, Home Care is the #1 manufacturer (5x bigger than the next leading competitor) In Home Care we aim to turn chores into extraordinary moments that do not cost the earth. JOB PURPOSE Find your purpose at Unilever. You will lead innovations, big and small, that will make our business win and grow. You will learn from brilliant business leaders and colleagues in a truly global and diverse culture to ultimately become a better you WHAT WILL YOUR MAIN RESPONSIBILITIES BE Lead Brand to deliver on Brand Strategic Plan & Financial growth model P&L Deliver end-to-end marketing support on brand across 8 marketing competencies Articulate meaningful brand insights that lead to innovation/renovation ideas on the brand Understand and uncover root issues and opportunities across the 6Ps Understand and build insights from retailer, customer, shopper and consumers into actionable plans Work with the global team, manager & brand community to influence and shape brand strategy, Lead the development and execution of activity plans on time, in full Lead Sales & Operational Planning on the brand Lead and project manage local “20” and “10” projects Lead cross functional teams to ensure successful execution of launch plans and post launch evaluation Manage the brand budget to ensure spend is in line with agreements Constantly review brand and initiative performance for ongoing improvement People management and development – develop junior talent in the HC team Lead for wider organizational impact in HC marketing (locally or globally) Strong understanding of South African digital landscape, consumer culture and content creators Stay updated on digital trends, consumer behavior, and competitor activity in South African market Propose new ideas for content formats, platforms, and engagement strategies. WHAT YOU WILL NEED TO SUCCEED Experiences & Qualifications Minimum: Relevant Degree or equivalent 4+ years of relevant work experience Experience in managing a project to completion P & L management Strong ownership, leadership Preferred: Leading local mix development Experience in managing a brand innovation & renovation Experience in delivering brand growth strategy Localizing and Executing Brand Plans Leveraging PR and/or Digital to drive brand plans Net Revenue Management Strong rigor and analytical skills in surfacing issues and opportunities for the brand Skills Evidence-based decision making Brand performance analysis Strong business/financial acumen Consumer and customer focus – curiosity, ability to uncover relevant insights and translate these into actionable plans Creative briefing & judgment Design for channel Ability to assess business challenges, articulate these, and drive right levels of influence across all stakeholders and cross functional teams Strong understanding and management of S&OP Growth mindset – a winning, competitive mindset Commercial Acumen & Net Revenue Management Brand Guardianship Brand Activity Planning Creative Judgment Brand Performance Analysis Campaign Measurement Leadership You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way. As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better. Critical SOL (Standards of Leadership) Behaviors PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions. CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers. PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever TALENT CATALYST : Invests in people – coaches individuals and teams to realize their full potential. Creates an inclusive climate, empowering everyone to be at their best. Unilever embraces diversity and encourages applicates from all walks of life This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bring ing their ‘Whole Self’ to work and this includes you Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey. #J-18808-Ljbffr