PPC Specialist

About the Role Our client is seeking an experienced Amazon PPC Specialist to take full ownership of the PPC strategy across multiple Amazon locales (UK & EU). The successful candidate will lead PPC planning, execution, optimisation, and reporting driving strong ROI and contributing to the businesss growth in the online retail space.Key Responsibilities Develop and execute high-performing Amazon PPC strategies to drive sales and maximise ROI. Manage day-to-day PPC operations, including keyword research, bid optimisation, ad creation, and performance analysis. Monitor budgets to ensure efficient and cost-effective campaign performance. Analyse metrics such as CTR, conversion rate, ACOS, and overall profitability to guide data-driven decisions. Produce regular reports with insights and actionable recommendations. Stay updated on Amazon advertising trends, tools, and policy changes. Collaborate with internal teams to align PPC efforts with broader business objectives. Work with creative teams to test ad variations and improve engagement. Requirements Proven experience managing Amazon PPC campaigns, ideally in an e-commerce retail environment. Strong understanding of Amazon Advertising tools and marketplace trends. Excellent analytical skills with an ability to interpret and act on data. Ability to identify optimisation opportunities and scale campaigns effectively. Strong communication and collaboration skills.