Digital Campaign Specialist

Position Overview South Africa’s leading online retailer, is looking for a highly talented Digital Campaign Specialist to join our e‑retail media advertising team in our Cape Town offices. We are a young, dynamic, hyper‑growth company looking for smart, creative, hard‑working people with integrity. Responsibilities Ensure effective campaign planning and execution against set targets and budgets. Manage the full life cycle of digital advertising campaigns from enquiry stage to completion, including proposals, booking into Asana, insertion order and contract completion. Prompt buyers and suppliers for briefs, check stock, align on brief objectives and liaise with clients on creative assets. Plan, project‑manage, schedule and implement comprehensive advertising campaigns to achieve established marketing objectives. Compile full reports and send detailed post‑campaign reports to clients. Work alongside the performance campaign manager and account managers on campaign strategies and evaluate non‑performers. Monitor on‑schedule delivery, troubleshoot targeting issues, resolve traffic issues and reconcile discrepancies. Schedule and book approved campaigns into Asana cross‑referencing with master calendars and Google Sheets. Develop and implement advertising strategies to enhance brand awareness and achieve advertising goals across various channels. Collaborate with the marketing team to create compelling content aligned with the overall strategy. Utilize analytics tools to track campaign performance, generate reports and provide insights to improve future campaigns. Stay updated on industry trends and best practices in digital marketing to suggest and implement innovative campaign ideas. Coordinate with external agencies or vendors when necessary to support campaign objectives. Qualifications An advertising / marketing or related qualification (Higher Certificate). Minimum 2 years of digital campaign management experience. Smart, hard‑working, with demonstrable integrity and a passion for online digital marketing. Bias towards action and solution‑oriented, a self‑starter and fast learner with an active thirst for knowledge. Willing to take direction and able to work independently, demonstrating initiative. Highly organized with meticulous attention to detail and able to multi‑task to meet tight deadlines. Confident, with very strong interpersonal & communication skills and a proven ability to build productive relationships quickly. Strong working knowledge of Excel / Google Sheets and Microsoft Office. Expertise in using digital marketing tools and platforms such as Google Ads, Ads Manager, Google Analytics and other relevant tools. Strong analytical skills and proficiency in interpreting data to make informed decisions and optimizations. Excellent communication and teamwork skills to collaborate effectively with cross‑functional teams. Creative mindset with the ability to think strategically and implement innovative campaign ideas. Up‑to‑date knowledge of industry trends and best practices in digital marketing. Culture & Environment We laugh hard, work harder, and take full ownership of our wins (and learning moments). Teamwork makes the dream work – we’re solution‑seekers who thrive on collaboration. Bring it on – we’re always hungry for fresh ideas and honest input. Ego? We checked that at the door. Results Now we’re talking. If you meet the above you are an extraordinary mind – come and join us. Takealot Group is an Equal Opportunity Employer. We encourage applicants from the previously disadvantaged groups and people with disabilities to apply. #J-18808-Ljbffr