Growth and Performance Marketing Specialist
4 weeks ago
Growth and Performance Marketing Specialist Location: South Africa Salary Range: 1200 - 4000 USD The Growth and Performance Marketing Specialist is responsible for developing, executing, and optimizing data‑driven marketing campaigns that accelerate customer acquisition, conversion, and revenue growth. This role focuses on performance marketing channels such as paid social, paid search, programmatic, and email, while constantly analyzing data to refine strategies and maximize ROI. The ideal candidate is analytical, results‑oriented, and has hands‑on experience managing high‑performance digital marketing campaigns. Key Responsibilities Plan, execute, and optimize paid media campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, TikTok, YouTube, and other performance channels. Manage budgets, forecast growth, and ensure efficient cost‑per‑acquisition (CPA) and return on ad spend (ROAS). Develop and run A/B tests to optimize ad creatives, audience segments, landing pages, and funnels. Analyze campaign performance, generate insights, and report on KPIs such as CTR, CVR, CAC, ROAS, LTV. Collaborate with the creative and content teams to develop compelling ad copy, visuals, and video assets. Work closely with product, sales, and data teams to ensure full‑funnel alignment and customer journey optimization. Oversee marketing tech stack and integrations, including tracking tools, pixels, tags, and analytics dashboards. Identify growth opportunities and continuously test new channels, tactics, and strategies. Implement and manage retargeting, lookalike, and dynamic campaigns to nurture leads and drive conversions. Stay current with performance marketing trends, tools, platforms, and best practices. Qualifications Bachelor’s degree in Marketing, Business, Analytics, or a related field. 2–5 years of experience in growth or performance marketing roles. Proven track record of managing paid media campaigns with measurable results. Strong analytical skills and proficiency in tools like Google Analytics, Google Ads, Meta Business Manager, and Excel/Google Sheets. Experience with conversion tracking, UTM tagging, and attribution models. Deep understanding of customer acquisition funnels, targeting, and segmentation. Ability to interpret data and translate it into actionable strategies. Excellent communication, time management, and project coordination skills. Preferred Skills Experience with marketing automation and CRM tools (e.g., HubSpot, Klaviyo, Salesforce). Familiarity with data visualization tools like Looker, Tableau, or Google Data Studio. Basic knowledge of HTML/CSS and landing page builders (e.g., Webflow, Unbounce). Previous experience in a startup, DTC, SaaS, or e‑commerce environment. Knowledge of SEO and organic growth strategies is a plus. Details Independent contractor agreement paid 2x monthly. Client has a desire for long term commitment. Job Details Seniority level: Not Applicable Employment type: Full‑time Job function: Marketing Industries: Staffing and Recruiting #J-18808-Ljbffr
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Performance Creative Strategist
2 weeks ago
WorkFromHome, South Africa TIDAL | Brand-Led Performance Marketing Agency Full timeGet AI-powered advice on this job and more exclusive features. TIDAL Digital has pioneered brand-led performance marketing in the GCC, proving that brand building and revenue growth aren't opposing forces. We're looking for a Performance Creative Strategist who understands that exceptional creative isn't measured by awards - it's measured by business impact....
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WorkFromHome, South Africa Tidal | Brand-Led Performance Marketing Agency Full timeA dynamic marketing agency is seeking a Performance Creative Strategist to own creative strategies for clients, translating complex ideas into impactful campaigns. The ideal candidate will have extensive experience in creative and brand strategy with a proven ability to deliver measurable outcomes. This full-time hybrid role offers competitive compensation...
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Go-To-Market Specialist
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WorkFromHome, South Africa The Growth Center Full timeGet AI-powered advice on this job and more exclusive features. This range is provided by The Growth Center. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range: $28,000 – $70,000 per year. The Growth Center is a high‑growth Business Development Firm serving B2B SaaS companies, led by CEO...
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Growth & Performance Marketer: Data-Driven ROI
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WorkFromHome, South Africa Somewhere Full timeA leading marketing firm in South Africa is seeking a Growth and Performance Marketing Specialist to develop and optimize data-driven marketing campaigns. The ideal candidate will have 2–5 years of relevant experience, a strong analytical background, and proficiency in managing paid media campaigns across diverse platforms. This role offers competitive...
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Strategic Performance Creative Lead
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WorkFromHome, South Africa TIDAL | Brand-Led Performance Marketing Agency Full timeA dynamic marketing agency in South Africa is seeking a Performance Creative Strategist. You will own the creative strategy for a portfolio of clients, translating complex positioning into impactful campaigns. The ideal candidate has extensive experience in creative and brand strategy and a proven track record of delivering measurable business outcomes. This...
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Growth Marketing Specialist
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WorkFromHome, South Africa CambriLearn Online School Full timeWe’re looking for a Growth Marketing Specialist with strong SEO expertise and the ability to execute across multiple digital channels. You’ll lead initiatives that increase qualified traffic, generate inquiries, and improve conversion rates across our U.S. education brands. The role requires a mix of technical SEO skill, campaign management experience,...
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Growth Marketing Specialist
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WorkFromHome, South Africa Cambrilearn Online School Full timeWe're looking for a Growth Marketing Specialist with strong SEO expertise and the ability to execute across multiple digital channels. You’ll lead initiatives that increase qualified traffic, generate inquiries, and improve conversion rates across our U.S. education brands. The role requires a mix of technical SEO skill, campaign management experience, and...
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Remote Ad Creative Specialist | Growth
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WorkFromHome, South Africa TalentPop App Full timeA dynamic creative marketing agency is seeking an Ad Creative Specialist to support e-commerce brands by developing engaging ad creatives for platforms like Meta and TikTok. This fully remote role requires 1-2 years of experience in paid media creative or digital marketing, a strong grasp of performance metrics, and basic editing skills. Join a fun,...
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Global Growth
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WorkFromHome, South Africa Mukuru Full timeA leading FinTech company based in South Africa is seeking a Head of Digital and Performance Marketing. The successful candidate will own and scale the global marketing strategy, manage complex digital campaigns, and lead a high-performing team across various markets. Ideal applicants will possess 12+ years of experience in digital marketing with proven...
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Paid Media Specialist
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WorkFromHome, South Africa Boost Marketing Full timeJob Title Paid Media Specialist Seniority Mid-level (with growth into Senior Role) Company Boost Marketing Position Location Remote-first (Cape Town, South Africa) Company Locations Cape Town, South Africa & London, United Kingdom About Boost Marketing Boost Marketing is a forward-thinking paid media agency and e-commerce consultancy that helps e-commerce...
