Senior Paid Media

3 weeks ago


Cape Town, South Africa Datafin IT Recruitment Full time

ENVIRONMENT:A dynamic UK-based Digital Marketing Platform has an exciting opportunity for someone with a product-led mindset and a background in Paid Media to be its next Senior Paid Media & Account Manager. You will take full ownership of a number of Paid Media accounts across various verticals & platforms, lead on client contact, reporting, strategy, road mapping and account execution for your clients. You would also carry out campaign execution & optimisation, with the support of more junior team members. The successful candidate must have 5+ years hands-on Paid Media experience across Google Ads, Meta Ads, and ideally TikTok Ads or other social platforms and 2+ years’ experience managing and developing teams. You will also need a proven track record of managing a portfolio of clients and delivering performance at or above targets. DUTIES:Performance & Strategy -Oversee and guide client performance across a portfolio of campaigns, ensuring delivery against company and client targets.Develop tailored optimization strategies, media plans, and audits — going beyond standard templates to include unique insights.Continually assess client results, proactively identifying opportunities, risks, and strategic improvements.Lead case study production for the team, ensuring accuracy and alignment with the company’s brand strategy. Team Leadership & Development -Mentor and coach Account Managers and junior team members, sharing best practices and fostering a culture of continuous improvement.Proactively identify team members’ strengths and weaknesses, assigning opportunities to maximise performance.Ensure the team consistently meets or exceeds targets, addressing underperformance constructively and effectively.Promote reflection and learning across the team - encouraging ownership of performance reviews, retrospectives, and process improvements.Confidently manage people's challenges, ensuring a cohesive and collaborative team atmosphere. Client & Business Leadership -Build and maintain strong, long-term client and partner relationships, fostering loyalty and repeat business.Confidently communicate the strategic vision to clients, aligning tactical execution with wider business goals.Represent the company at industry events, leveraging your network to strengthen positioning and create opportunities beyond sales.Lead business-hosted events and contribute to cross-functional projects with minimal input from senior stakeholders. Product & Technology -Collaborate closely with the tech team on new feature development — from briefing through to testing.Provide strategic feedback on the platform based on industry changes, client needs, and team experiences.Advise on agency tech projects and contribute to implementation plans for new technologies across the wider business. Leadership Contribution -Act as a trusted advisor within the business — known for your product knowledge, industry insights, and ability to connect ideas across teams.Identify new avenues for the sales and product teams based on client and market feedback.Advise senior stakeholders on brand positioning and recommend incremental improvements.Ensure effective planning, resourcing, and reporting for all team projects, communicating blockers and risks upwards where necessary. REQUIREMENTS:5+ Years of hands-on Paid Media experience across Google Ads, Meta Ads, and ideally TikTok Ads or other social platforms.2+ Years of experience managing and developing teams.Proven track record of managing a portfolio of clients and delivering performance at or above targets.Strong client communication and relationship management skills, with experience leading business reviews and strategic conversations.Experience working closely with Tech or Product teams on feature development and implementation.Ability to plan, lead, and deliver cross-functional projects with minimal oversight.Established industry network, and confidence representing a business externally.Advanced skills in Excel/Sheets (or similar) for Data Analysis and Media Planning.Fluent English speaker (other languages a bonus). ATTRIBUTES:A proactive, reflective mindset, with the ability to balance hands-on execution and high-level strategic thinking. While we would really like to respond to every application, should you not be contacted for this position within 10 working days please consider your application unsuccessful.


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