Publicity Officer

2 weeks ago


Dunkeld West, Gauteng, South Africa Nu Metro Cinemas Full time
Responsibilities for this position is as follows,

Media interaction (publicity management and reporting):

  • Answering queries.
  • Preparing media statements
  • Relationshipbuilding & management.
  • Pitching angles for exposure to secure coverage around relevant NMC events/activity.
  • Sourcing relevant client feedback/comment (interviews, quotes, approvals) for media requests.
  • Expand media partner loyalty (research & engage new media opportunities).
  • Deadline management.
-
Media partner management (print, online, TV - various outlets):

  • Developing, writing, editing/proofing, and compiling content.
  • Sourcing materials for publication.
  • Winner management (weekly ticket trade exchanges).
  • Client liaison to ensure most effective usage of tradexspace.
  • NM/distibutor/media liaison to consolidate all relevant content/info approvals preexposure

Client management:

  • Regular updates/reporting on work progress.
  • Source briefs/client interaction/collaboration.
  • Synergise PR planning with broader marketing strategy.
  • Generate proactive publicity opportunities:
  • Brand positioning (4DX, Xtreme, new cinemas, experiential coverage)
  • Business/trade (coverage around marketing campaigns or business development)
  • Consumer (contentfocus within NM context)
-
Planning:

  • Weekly/monthly media partner schedule.
  • Identify key focus areas to develop PR strategy:
  • Promote, build, and protect Nu Metro brand identity in media space.
  • New releases in specialist formats.
  • Title focusses as per marketing brief.
  • New sites.
  • Events (GNO, premiere, sneaks).
  • Other projects as per marketing brief.

Releases:

  • Writing/editing.
  • Research.
  • Client approvalmanagement.
  • Distribute to all relevant media (online, print, TV, radio).
  • Media followup to secure exposure

Social media:

  • Assist with social media posts and replies as and when needed.
  • Assist Social media coordinator and guide as and when needed.

Salary:
R17,500.00 per month

Experience:

- publicity: 4 years (preferred)

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