Marketing Coordinator

2 weeks ago


Pretoria, Gauteng, South Africa Javett Art Centre at the University of Pretoria Full time

JAVETT ART CENTRE AT THE UNIVERSITY OF PRETORIA
JOB ADVERT 1 February 2023

MARKETING COORDINATOR

Job Purpose


The goal is to develop the Javett-UP reflectively, accountably, and boldly into a world class Art Centre for South Africa, the rest of Africa and globally.

The Marketing Coordinator is responsible for the designing, planning, implementation, monitoring and evaluation of all communication and marketing initiatives to create and maintain a progressive and opportune public image of the

Javett-UP. Coordinate stakeholder engagement activities, audience development and support fundraising initiatives towards sustainability of the Javett-UP.

Key Responsibilities

  • Contribute to the implementation of the strategic vision of the organisation.
  • Grow new audiences and support stakeholder relations management, with particular attention to contact zones in and around the Tshwane area.
  • Develop and manage the marketing plan of the organisation and widen its reach across the continent of Africa, with significant presence globally.
  • Coordinate all media and publicity activities, monitor and evaluate the same.
  • Coordinate internal content generation for marketing and publicity purposes
  • Compose, review, distributes, monitor, and evaluate press releases and other publicfacing communication.
  • Oversee and grow all the online marketing and publicity platforms of the organisation.
  • Coordinate brand designs and lead audiovisual productions to ensure alignment with the corporate identity and artistic integrity of the organisation.
  • Support growth of the use of technology in translating the Javett-UP visitor experience and ensure access to underserved communities.
  • Support the growth of the memberships and friends of the organisation.
  • Contribute to the research and development of a sponsorship and donor database.
  • Collaborate with management in drafting fundraising proposals.
  • Contribute to the growth of the 3rd stream income generation opportunities.
  • Recruit, supervise and train interns and support staff.
  • Oversee markets analysis and report on the same.
  • Draft and distribute materials to promote fundraising efforts.
  • Plan and implement publicity related events, and support other relevant internal events as requested

Minimum requirements

  • Tertiary qualification in Public Relations, Communications, Journalism, Marketing, or related field required.
  • Five years of experience in public relations, communications, or related field required with supervisory experience preferred.
  • Experience in publicising programmes in the arts, culture, heritage or museum sectors required.

Required Competencies (Skills, knowledge and behavioural attributes)

  • Excellent public speaking skills.
  • Excellent written communication skills with a proven ability to write in a journalistic style that is customary for external publications.
  • Excellent interpersonal and networking skills with the ability to build and maintain relationships with media contacts and outlets.
  • Excellent organizational skills and attention to detail.
  • Excellent time coordination skills with a proven ability to meet deadlines.
  • Proficient with Microsoft Office Suite or related software.
  • Proficient with image and video editing software such as Photoshop, Adobe
Premier, Indesign or similar advantageous.

  • Proficient with operating online communication channels such as Zoom or similar.
  • Knowledge of the arts and entertainment sector.
  • Experience in engaging multiple communities
  • Understanding of local Tshwane languages excluding English and Afrikaans is an added advantage
  • Driver's license
  • A comprehensive CV;
  • Certified copies of qualifications;

CLOSING DATE:
15 February 2023 (Close of Business)

The Javett-UP is committed to equality, employment equity and diversity.

The Javett-UP reserves the right to not fill the advertised position.

Ability to commute/relocate:

  • Pretoria, Gauteng: Reliably commute or planning to relocate before starting work (required)
Application Deadline: 2023/04/30
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