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Debriefer

4 months ago

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Sales:

  • Ensure execution of the The Companies Sales and marketing strategy to win at the point of purchase, and to ensure retention our Customers Understand sales routes and management thereof
  • Develop new markets through opening new outlets and drive business development with existing customers.
  • Build excellent relations with the trade (customers) and truck crews (Drivers & Van Assistants)
  • Conduct daily driver debriefs to review route performance, utilising the debrief form
  • Consistent monitoring of the distribution network (Route viability and Performance).
  • Schedule regular route rides (minimum twice annually on each route) utilizing the Salesway Application Tools
  • Complete daily Call Cycles
  • Update Profile Cards on a daily basis
  • Planning for, and execution of promotion activations, including into distributor networks and clients
  • Manage returns and donations
  • Conduct pricing surveys utilizing the Salesway Application Tools
  • Liaise with Telesales
  • Fill in as a relief representative where required
  • Meet daily, weekly and monthly sales targets
  • Intrade Execution
  • Point of sales material erected where possible
  • Credit returns minimized as per Bakery policy
  • Understand and execute customer classification (look of success)
  • Understand and conduct bread stand placements
  • Baskets Management
  • Baskets Movement, Basket Counts and control.

Effective shelf exposure
Ensure displayed stock does not include damaged or out of date stock.

Ensure display areas kept clean at all times.

Negotiated pricing platforms

Negotiate pricing strategies and deals within mandate

Customer relations

Open new accounts (Cash/Credit account customers in General Trade)

Ensure outstanding monies are collected daily

Ensure special deliveries made and customer queries handled

Ensure that the customer data is reviewed and updated regularly

Quality

Understand the requirements of product quality

Learn how to deal with customer complaints

Report consumer complaints to Sales Manager/Field Sales Manager

Manage market incidents

Understand and manage the withdrawal/recall process

Understand the logistics process

Trade Marketing

Build customer and route plans

Plan and implement competitive sales plans to bring about a substantial volume growth

Identify top 10 customers per route and build customer plans for them

Identify bottom 10 customers per route and build a recovery plans for them

Identify top competitor customers per route and build a competitor attack strategy

Understand applicable Channel Strategies

Understand the Customer Management process

Understand Pricing Strategies

Manage discounts and conduct discount reviews

Experience
Matric or equivalent qualification

Minimum of 2 years sales experience in a FMCG environment

Proven track record of sales target achievement

Valid drivers license

Prepared to work long hours when required

Prepared to work weekends and public holidays

Prepared to work in informal and formal trade sector