Marketing Manager

2 weeks ago

Sandton, South Africa Discovery Ltd. Full time

Business Unit:
Marketing
Function:Marketing Management
Date:18 Jul 2023- Discovery - Marketing- Senior Marketing Manager - Main Market segment (Discovery Health)
About Discovery

  • Discovery's core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fastpaced and dynamic environment enables smart, selfdriven people to be their best. As global thought leaders, Discovery is passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within our society.
    Key Purpose
  • Discovery Health is entering a new market segment (Main market) with a suite of low cost, high quality healthcare products.

The purpose of this role is to:

  • Develop and launch a resonant brand strategy for Discovery Health within this segment
  • Define and drive the implementation of the brand and communication strategy to attract and acquire new clients to Discovery Health's Main Market products and services.
  • Develop and roll out effective communication to existing clients of the product
  • Interface with senior business people to define and implement brand and communication strategies.

Areas of responsibility may include but not limited to

  • To develop and execute Discovery's Main Market strategy to build brand and product awareness which translates into product growth and sales
  • Manage and optimise current and potential organic and paid acquisition channels
  • To implement best in class direct communication plans for clients of the main market products
  • Continuously enhance and improve strategies, communications and imagery within the portfolio
  • Unpack complex business needs to cater to this segment and to provide creative solutions considering all stakeholders
  • To ensure that solutions are in line with Discovery marketing model and business strategy
  • To enable factbased and datadriven decision making on the portfolio by establishing correlations between marketing activities, revenue and profitability
  • To manage a budget and expenditures for defined marketing initiatives
  • Monitor market intelligence and keep track of competitor and market movements
  • Proactive
  • Bringing ideas to business on product and gotomarket
  • Doing feasibility studies and defining new ways of doing things
  • Measuring impact and driving corrective action
  • Ensuring effective implementation of plans
  • Managing conflict early and effectively
  • Reactive
  • Responding to business needs timeously

Competencies

  • Knowledge
  • Main market segment insights and expertise
  • Efficient channel selection according to target audience
  • Agency workflow
  • Digital advertising platform selection, SEO and analysis
  • Print and production processes
  • Skill
  • Advanced ability to write and edit communication for different audiences
  • Advanced ability to articulate plans and present outcomes
  • Advanced ability to develop and deliver compelling, quality presentations
  • Influence and persuade people to get things done
  • Ability to negotiate, present and sell ones ideas
  • Question processes, strategy and outputs in a constructive and structured manner
  • Multitask on multiple projects
  • Build trusted partnerships
  • Manage conflict
  • Make datadriven decisions and manage trade offs
  • Attributes
  • Empathetic
  • People and relationship focused
  • Team player
  • Seen as a trusted advisor by clients and diplomatic
  • Resilient, tenacious and persistent
  • Able to work calmly under pressure and provide answers and direction to others
  • Flexible and adaptable
  • Dynamic and energetic
  • Driven
  • Confident
  • Passionate
  • Selfstarter and action oriented (doer), have initiative
  • Hard working
  • Solution oriented
  • Detail oriented
  • Ability to think outside the box

Education and Experience

  • Qualifications
  • Minimum 3 year undergraduate
  • Post graduate qualification in marketing is highly advantageous
  • Minimum of 5 years' experience in Marketing or Communication
  • Experience
  • Direct to consumer/B2C marketing experience
  • Main market segment marketing expertise and insights
  • Advantageous industries financial services, retail, banking, mobile telecoms
  • Sound knowledge of key marketing disciplines not limited to GTM strategies, market development, driving adoption of digital services, B2B marketing, digital marketing and relationship marketing.
  • EMPLOYMENT EQUITY
The Company's approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.

  • Marketing Manager

    3 weeks ago

    Sandton, South Africa Green Marble Recruitment Consultants Full time

    **Marketing Manager** Calling all Marketing Managers with a love for sports! A well-established Retailer based in Sandton is looking for an experience professional with proven success in leading corporate marketing and communication strategies in the Retail industry. We are looking for an expert in the technical, conceptual, and content development of...

  • Marketing Manager

    4 weeks ago

    Sandton, South Africa Green Marble Recruitment Consultants Full time

    **Gauteng** **, Sandton** - Monthly Cost To Company (Market related, Negotiable) **Marketing Manager** **Calling all Marketing Manager with a love for sports and golfing industry!!** **A well-established Retailer based in Sandton is looking for an experience professional with proven success in leading corporate marketing and communication in the Retail...

  • Marketing Manager

    2 weeks ago

    Sandton, South Africa MPRTC Full time

    Requirements: Bachelor's degree in Marketing or a related field 4 years of experience in a Marketing Manager or Business Developer role Minimum of 3 years of experience in the steel industry (nonnegotiable) Minimum of 3 years of international trading experience (an added advantage) Minimum of 2 years of experience in the chemical industry (an added...

  • Marketing Manager

    1 week ago

    Sandton, South Africa Ukufunda Business Solutions Full time

    Purpose of the position: The Marketing Manager is responsible for creating, coordinating, and executing strategy, plans and programs for the purposes of marketing our products as agreed between our vendor partners, product business units and sales teams. Accountable for driving increased engagement with our online systems and driving our go-to-market plans...

  • Marketing Manager

    3 weeks ago

    Sandton, South Africa Hello Group Recruitment Full time

    We are seeking a highly skilled and experienced Digital Marketing and Social Media Manager to join our team. As our Marketing Manager, you will be responsible for developing and implementing effective digital marketing strategies, globally, you will be managing social media platforms, and driving brand awareness and engagement. The ideal candidate should...

  • Marketing Manager

    3 months ago

    Sandton, South Africa Datonomy Solutions Full time

    Job Purpose Support the formulation of marketing strategy and the annual marketing plan and manage and effect the implementation of the marketing plan with the objective of influencing targeted consumers or businesses to choose the company's products and services and to achieve specific measurable business and marketing objectives. Job...

  • Marketing Manager

    2 weeks ago

    Sandton, South Africa Hello Group Recruitment Full time

    We are seeking a highly skilled and experienced Digital Marketing and Social Media Manager to join our team. As our Marketing Manager, you will be responsible for developing and implementing effective digital marketing strategies, globally, you will be managing social media platforms, and driving brand awareness and engagement. The ideal candidate should...

  • Marketing Manager

    2 weeks ago

    Sandton, South Africa Monocle Solutions Full time

    Monocle Solutions:At Monocle, we believe work is more than a job. It is a chance to make a difference in the world of finance. An opportunity to fulfil your potential. To make friendships with ambitious, positive, like-minded people. To gain invaluable industry experience and learn critical skills that will set you up for a successful career in...

  • Market Manager

    2 weeks ago

    Sandton, South Africa Coloplast Full time

    Location:Sandton, ZA Sandton, GT, ZAJob Family: MarketingCountry/Region: South AfricaOur Wound Care strategy is "Winning Every Day". To bring this strategy to life means to exert passion, pride, and persistence in what we do - every day. We excel by being close to our customers and our markets.In South Africa, the opportunity to develop the Wound Care...

  • Marketing Manager

    2 weeks ago

    Sandton, South Africa Green Marble Recruitment Consultants Full time

    Gauteng, Sandton Monthly Cost To Company (Market related, Negotiable)Marketing ManagerCalling all Marketing Manager with a love for sports and golfing industryA well-established Retailer based in Sandton is looking for an experience professional with proven success in leading corporate marketing and communication in the Retail industry.We are looking for an...

  • Marketing Manager

    2 weeks ago

    Sandton, South Africa AJ Personnel Full time

    Minimum RequirementsDegree in Marketing5 Years' experience in marketing of which 2 years is in a management roleKnowledge of ABT and BTL the line marketing, Customer value proposition and Customer Relationship Management (CRM) principlesKnowledge of Return on Investment principlesKnowledge of marketing campaigns, marketing spend and marketing channels...

  • Marketing Manager

    4 weeks ago

    Sandton, South Africa Lexdan Full time

    Lexdan is assisting a consumer goods company with their search for a Marketing Manager, based in Sandton. The Marketing Manager role requires: - drive branding, have responsibility for budget of department - strategic planning, aligning plan to company goals - business development, executing company operating plan - analysis of market research reports -...

  • Marketing Manager

    2 weeks ago

    Sandton, South Africa Ukufunda Business Solutions Full time

    Purpose of the position:The Marketing Manager is responsible for creating, coordinating, and executing strategy, plans and programs for the purposes of marketing our products as agreed between our vendor partners, product business units and sales teams. Accountable for driving increased engagement with our online systems and driving our go-to-market plans...

  • marketing manager

    2 weeks ago

    Sandton, South Africa Servest Careers Full time

    Servest is a leading black-owned facilities management company, providing integrated facilities solutions for the internal and external built and marine environments, including solutions such as internal and external design and space planning, cost optimisation analysis, carbon impact reduction, cleaning, parking, catering, hygiene, security, pest control,...

  • Marketing Manager

    2 weeks ago

    Sandton, South Africa AJ Personnel Full time

    Minimum Requirements Degree in Marketing 5 Years’ experience in marketing of which 2 years is in a management role Knowledge of ABT and BTL the line marketing, Customer value proposition and Customer Relationship Management (CRM) principles Knowledge of Return on Investment principles Knowledge of marketing campaigns, marketing spend and marketing...

  • Marketing Manager

    2 weeks ago

    Sandton, South Africa Adzuna ZA B C2 Full time

    Minimum RequirementsDegree in Marketing5 Years’ experience in marketing of which 2 years is in a management roleKnowledge of ABT and BTL the line marketing, Customer value proposition and Customer Relationship Management (CRM) principlesKnowledge of Return on Investment principlesKnowledge of marketing campaigns, marketing spend and marketing channels...

  • Marketing Manager

    1 week ago

    Sandton, South Africa AJ Personnel Full time

    Minimum RequirementsDegree in Marketing5 Years’ experience in marketing of which 2 years is in a management roleKnowledge of ABT and BTL the line marketing, Customer value proposition and Customer Relationship Management (CRM) principlesKnowledge of Return on Investment principlesKnowledge of marketing campaigns, marketing spend and marketing channels...

  • Marketing Manager

    2 weeks ago

    Sandton, South Africa AJ Personnel Full time

    Minimum RequirementsDegree in Marketing5 Years’ experience in marketing of which 2 years is in a management roleKnowledge of ABT and BTL the line marketing, Customer value proposition and Customer Relationship Management (CRM) principlesKnowledge of Return on Investment principlesKnowledge of marketing campaigns, marketing spend and marketing channels...

  • Marketing Manager

    2 weeks ago

    Sandton, South Africa TD Markets Full time

    Responsibilities: Develop, implement, and control the company's marketing strategy. Increasing brand awareness and market share. Create and manage annual marketing budget. Coordination of marketing campaigns with customer and sales activities and measure and report on results. Assist the Sales, Business and Client Success teams with the creation and upkeep...

  • Marketing Manager

    3 weeks ago

    Sandton, South Africa TRS Staffing Full time

    The most exciting role of Marketing Manager is available within a well known retail and financial institution in the Sandton, Gauteng - Johannesburg South Africa. **Key attributes**: Analysis and Judgement Numerical reasoning Excellence orientation Planning and prioritizing Knowledge of marketing principles Financial skills Understanding of local industry...