Chief of Sales and Marketing Officer

2 weeks ago


Sandton, South Africa HotelJobs Full time

Large hospitality corporate is seeking a CHIEF OF SALES AND MARKETING OFFICER

(SA Citizens, BEE position)

Recuirements, Qualifications and Experience needed:

  • Tertiary Education essential
  • Marketing Degree Preferred
  • Proven sales track record as Sales Manager/Director with a Minimum of 7 years of sales experience preferably in the Hotel, Food or Catering Industry
  • Outgoing, presentable demeanour
  • Sound knowledge and experience of the sales process
  • Computer Literate (ADVANCED Excel Essential)
  • High Impact presentation and proposal writing experience
  • Strong communication skills both verbal and written
  • Sound financial knowledge and budgeting
  • Sound knowledge in building feasibilities
  • Strong negotiation and analytical skills
  • Track record of achieving sales targets and objectives
  • Own Vehicle & Driver's license
  • Extensive Travel

Key Performance Areas

  • Sourcing Business through Utilisation of Client Database, RFP's and Contacts
  • Client/Operations Liaison
  • Sales Pipeline & Sales Reporting
  • Source new business opportunities
  • Client Entertainment
  • After Sales Client Care Retention
  • Budgeting & Reporting
  • Marketing
  • Branding
  • Management of Human Resources (subordinates)
  • Part of Exco
  • Self-Management

Job Scope in general:

  • Lead the Sales / Business Development, Marketing and Social Media Team
  • Client database is scrutinised and leads and contracts are evaluated for business opportunities
  • Appointments are diarised on a planner and presentations are prepared
  • Appointments with prospective clients are attended to and the Company and its services are presented in a professional and appropriate manner
  • Prospective client needs and budgetary constraints are evaluated and an opportunity to present a formal proposal is secured
  • Visits to clients are made in accordance with planner and/or needs identified through feedback from operations
  • Coordinate Client Surveys in conjunction with clients and the operations team
  • Feedback on company services are elicited from clients
  • Issues identified through client interactions are brought to the attention of operations and/or other relevant department
  • Identified issues are followed up with clients within stipulated timeframes
  • Pipeline document in Teams is updated weekly and circulated to relevant management as stipulated
  • Required sales statistics are produced monthly in accordance with stipulated procedures
  • In liaison with relevant operations management quotations/proposals are prepared and presented to the prospective client within the stipulated timeframe
  • Deals are negotiated, closed and signed with the prospective client within stipulated cost parameters
  • Stipulated Sales Targets are met
  • Sales/Business development team are focused and have a "hunter" mindset
  • Required contractual detail is completed by client and signed contracts are distributed to relevant personnel
  • Company awareness is created through appropriate marketing and public relations activities.
  • External Marketing, Advertising & PR Providers are managed and monitored to ensure agreed upon objectives are met.
  • Planned Public Relations events achieve maximum impact on targeted market segments
  • Expenditure for public relations events is managed and controlled within approved budget parameters
  • Custodian of a Marketing and Branding collateral standards
  • Marketing
collateral and sales support material meets branding requirements and is available at all times

  • Internal branding and corporate identity is accurate, consistently applied, and controlled to prevent unauthorised changes
  • Branding
supports business objectives appropriately

  • Activities are planned annually and reviewed quarterly


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